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Management & Marketing

Volume 18 (2023): Issue 4 (December 2023)

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6 Articles
Open Access | Jan 02, 2024
Dynamic Capabilities and Their Effect on Organizational Resilience in Small and Medium-Sized Commercial Enterprises
Victor Manuel García-Valenzuela

Victor Manuel García-Valenzuela

Instituto Tecnológico de SonoraSonora, México
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García-Valenzuela, Victor Manuel
, 
Carlos Armando Jacobo-Hernandez

Carlos Armando Jacobo-Hernandez

Instituto Tecnológico de SonoraSonora, México
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Jacobo-Hernandez, Carlos Armando
 and 
José Guadalupe Flores-López

José Guadalupe Flores-López

Instituto Tecnológico de SonoraSonora, México
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Flores-López, José Guadalupe
  
Open Access | Jan 02, 2024
Pioneering Eco-Cart: Carbon Reduction Solutions for Thai Online Shoppers
Veenarat Ut-Tha

Veenarat Ut-Tha

Faculty of Environment and Resource Studies, Mahidol UniversityNakorn Pathom, Thailand
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Ut-Tha, Veenarat
  
Open Access | Jan 02, 2024
Hallyu in the Heart of Europe: The rise of the Korean Wave in the digital space
Dávid Máté Hargitai

Dávid Máté Hargitai

Department of Marketing, University of PannoniaVeszprém, Hungary
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Hargitai, Dávid Máté
, 
Annamária Sasné Grósz

Annamária Sasné Grósz

Department of Marketing, University of PannoniaVeszprém, Hungary
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Grósz, Annamária Sasné
 and 
Zsófia Sas

Zsófia Sas

University of Galway, College of Arts, Social Sciences and Celtic StudiesIreland
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Sas, Zsófia
  
Open Access | Jan 02, 2024
Who are Portuguese followers of social media influencers (SMIs), and their attitudes towards SMIs? An exploratory study
Ângela Leite

Ângela Leite

Faculty of Philosophy and Social Sciences, Centre for Philosophical and Humanistic Studies, Universidade Católica PortuguesaBraga, Portugal
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Leite, Ângela
, 
Silvia Lopes

Silvia Lopes

CICPSI, Faculdade de Psicologia, Universidade de Lisboa, Alameda da UniversidadeLisboa, Portugal
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Lopes, Silvia
 and 
Anabela Rodrigues

Anabela Rodrigues

Faculty of Philosophy and Social Sciences, Centre for Philosophical and Humanistic Studies, Universidade Católica PortuguesaBraga, Portugal
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Rodrigues, Anabela
  
Open Access | Jan 02, 2024
An analysis of the perceptions regarding the traditional versus alternative educational system
Aura Cadis

Aura Cadis

Bucharest University of Economic StudiesBucharest, Romania
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Cadis, Aura
, 
Sebastien Point

Sebastien Point

EM Strasbourg Business SchoolStrasbourg, France
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Point, Sebastien
, 
Iulia Ruxandra Ticau

Iulia Ruxandra Ticau

Bucharest University of Economic StudiesBucharest, Romania
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Ticau, Iulia Ruxandra
 and 
Nicolae-Marius Vavura

Nicolae-Marius Vavura

Bucharest University of Economic Studies, Strasbourg UniversityBucharest,
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Vavura, Nicolae-Marius
  
Open Access | Jan 02, 2024
Mapping and modelling the main determinants of Migration Flows at the NUTS2 Level in European Union using Spatial Data Analysis Techniques
Elena-Maria Prada

Elena-Maria Prada

Bucharest University of Economic StudiesBucharest, Romania
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Prada, Elena-Maria
 and 
Smaranda Cimpoeru

Smaranda Cimpoeru

Bucharest University of Economic StudiesBucharest, Romania
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Cimpoeru, Smaranda
  

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Business and Economics, Business Management, Marketing, Sales, Customer Relations, Management, Organization, Corporate Governance, Business Development, Change Management, Cooperation, Entrepreneurship
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