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Management & Marketing

Volume 16 (2021): Issue 3 (September 2021)

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8 Articles
Open Access | Oct 01, 2021
Connecting the Dots: Exploring the Knowledge-based Antecedents of SMEs’ Profitability and Development via International Ventures
Andreia Gabriela Andrei

Andreia Gabriela Andrei

Alexandru Ioan Cuza University of IasiIasi, Romania
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Andrei, Andreia Gabriela
, 
Violeta-Mihaela Dincă

Violeta-Mihaela Dincă

Bucharest University of Economic StudiesRomania
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Dincă, Violeta-Mihaela
, 
Andreea Mitan

Andreea Mitan

National University of Political Studies and Public AdministrationBucharest, Romania
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Mitan, Andreea
 and 
Elena-Mădălina Vătămănescu

Elena-Mădălina Vătămănescu

National University of Political Studies and Public AdministrationBucharest, Romania
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Vătămănescu, Elena-Mădălina
  
Open Access | Oct 01, 2021
Does the Degree of Urbanisation Affect Sustainable Household Consumption? (Some Empirical Evidence)
Todor Krastevich

Todor Krastevich

D. A Tsenov Academy of EconomicsSvishtov, Bulgaria
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Krastevich, Todor
 and 
Marusya Smokova

Marusya Smokova

D. A Tsenov Academy of EconomicsSvishtov, Bulgaria
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Smokova, Marusya
  
Open Access | Oct 01, 2021
Marketing communication tools and their influence on marketing innovation: Evidence from Slovakian SMEs
Mehmet Civelek

Mehmet Civelek

University of Entrepreneurship and LawOstrava,
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Civelek, Mehmet
, 
Michal Červinka

Michal Červinka

University of Entrepreneurship and LawOstrava,
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Červinka, Michal
, 
Krzysztof Gajdka

Krzysztof Gajdka

University of Entrepreneurship and LawPrague,
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Gajdka, Krzysztof
 and 
Václav Nétek

Václav Nétek

University of Entrepreneurship and LawOstrava,
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Nétek, Václav
  
Open Access | Oct 01, 2021
Measuring a Multifaceted Concept: A high Order Confirmatory Factor Analysis Towards Internal Marketing
Zia Khalid

Zia Khalid

MUST Business School, Mirpur University of Science & Technology
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Khalid, Zia
 and 
Noor Ul Hadi

Noor Ul Hadi

College of Business Administration, Prince Mohammad Bin Fahd UniversitySaudi Arabia
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Hadi, Noor Ul
  
Open Access | Oct 01, 2021
The influence of ecological concern on green purchase behavior
Eva Fontes

Eva Fontes

DEGEIT, University of AveiroPortugal
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Fontes, Eva
, 
António C. Moreira

António C. Moreira

DEGEIT,GOVCOPP, University of AveiroPortugal
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Moreira, António C.
 and 
Vera Carlos

Vera Carlos

DEGEIT, University of AveiroPortugal
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Carlos, Vera
  
Open Access | Oct 01, 2021
Motivation as an indicator of performance and productivity from the perspective of employees
Ana Uka

Ana Uka

Beder University CollegeTirana, Albania
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Uka, Ana
 and 
Ardita Prendi

Ardita Prendi

Wisdom University CollegeTirana, Albania
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Prendi, Ardita
  
Open Access | Oct 01, 2021
LinkedIn, a vocational social network, as a tool for promotion in selected healthcare service providers
Jiří Bejtkovský

Jiří Bejtkovský

Tomas Bata University in Zlín
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Bejtkovský, Jiří
  
Open Access | Oct 01, 2021
Perception of car brands with an emphasis on expected benefits and features as prerequisites for customer satisfaction
Katarina Janoskova

Katarina Janoskova

University of ZilinaZilina, Slovakia
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Janoskova, Katarina
, 
Pavol Kral

Pavol Kral

University of ZilinaZilina, Slovakia
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Kral, Pavol
, 
Gheorghe H. Popescu

Gheorghe H. Popescu

Christian UniversityBucharest, Romania
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Popescu, Gheorghe H.
, 
Zuzana Rowland

Zuzana Rowland

School of Expertness and ValuationCeske Budejovice,
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Rowland, Zuzana
 and 
Katarina Kramarova

Katarina Kramarova

University of ZilinaZilina, Slovakia
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Kramarova, Katarina
  

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Language:
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4 times per year
Journal Subjects:
Business and Economics, Business Management, Management, Organization, Corporate Governance, Marketing, Sales, Customer Relations, Business Development, Change Management, Cooperation, Entrepreneurship
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