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Management & Marketing

Volume 18 (2023): Issue 3 (September 2023)

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6 Articles
Open Access | Sep 28, 2023
Building an energizing customer bond model in the consumer goods industry: the evidence of sales force-retailer relations in Indonesia
Murry Harmawan Saputra

Murry Harmawan Saputra

Faculty of Economics, Universitas Muhammadiyah Purworejo, Indonesia National Research and Innovation AgencyIndonesia
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Saputra, Murry Harmawan
 and 
Augusty Tae Ferdinand

Augusty Tae Ferdinand

Faculty of Economics and Business, Universitas DiponegoroSemarang, Indonesia
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Ferdinand, Augusty Tae
  
Open Access | Sep 28, 2023
Managing energy performance through heat pumps. Success drivers and barriers in residential sector
Carmen Păunescu

Carmen Păunescu

Bucharest University of Economic StudiesBucharest, Romania
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Păunescu, Carmen
, 
Violeta-Mihaela Dincă

Violeta-Mihaela Dincă

Bucharest University of Economic StudiesBucharest, Romania
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Dincă, Violeta-Mihaela
, 
Anca Bogdan

Anca Bogdan

Bucharest University of Economic StudiesBucharest, Romania
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Bogdan, Anca
, 
Simona I. Goia Agoston

Simona I. Goia Agoston

Bucharest University of Economic StudiesBucharest, Romania
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Goia Agoston, Simona I.
, 
Stere Stamule

Stere Stamule

Bucharest University of Economic StudiesBucharest, Romania
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Stamule, Stere
, 
Tănase Stamule

Tănase Stamule

Bucharest University of Economic StudiesBucharest, Romania
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Stamule, Tănase
 and 
Adrian Tanțău

Adrian Tanțău

Bucharest University of Economic StudiesBucharest, Romania
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Tanțău, Adrian
  
Open Access | Sep 28, 2023
An innovative conceptual model for education and training on hybrid warfare
Paul Tudorache

Paul Tudorache

“Nicolae Bălcescu” Land Forces AcademySibiu, Romania
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Tudorache, Paul
, 
Ghiță Bârsan

Ghiță Bârsan

“Nicolae Bălcescu” Land Forces AcademySibiu, Romania
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Bârsan, Ghiță
, 
Zoltán Jobbágy

Zoltán Jobbágy

“Ludovika” University of Public ServicesBudapest, Hungary
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Jobbágy, Zoltán
, 
Alin Cîrdei

Alin Cîrdei

“Nicolae Bălcescu” Land Forces AcademySibiu, Romania
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Cîrdei, Alin
 and 
Ilie Gligorea

Ilie Gligorea

“Nicolae Bălcescu” Land Forces AcademySibiu, Romania
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Gligorea, Ilie
  
Open Access | Sep 28, 2023
Sales effect of a software product series’ length in Japan
Eunji Seo

Eunji Seo

Hiroshima UniversityHiroshima, Japan
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Seo, Eunji
 and 
Yuki Inoue

Yuki Inoue

Hosei UniversityTokyo, Japan
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Inoue, Yuki
  
Open Access | Sep 28, 2023
Determinants of digital wallet adoption and super app: A review and research model
Juthatip Sutticherchart

Juthatip Sutticherchart

College of Management Mahidol UniversityBangkok, Thailand
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Sutticherchart, Juthatip
 and 
Sirisuhk Rakthin

Sirisuhk Rakthin

College of Management Mahidol UniversityBangkok, Thailand
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Rakthin, Sirisuhk
  
Open Access | Sep 28, 2023
Capital Market Volatility During Crises: Oil Price Insights, VIX Index, and Gold Price Analysis
Razvan Gabriel Hapau

Razvan Gabriel Hapau

West University of TimisoaraTimisoara, Romania
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Hapau, Razvan Gabriel
  

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Language:
English
Publication timeframe:
4 times per year
Journal Subjects:
Business and Economics, Business Management, Marketing, Sales, Customer Relations, Management, Organization, Corporate Governance, Business Development, Change Management, Cooperation, Entrepreneurship
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