NIM Marketing Intelligence Review
Volume 15 (2023): Issue 2 (November 2023)
Virtual Consumer Experiences
9 Articoli
Accesso libero | 26 ott 2023
From E-Commerce to Virtual Commerce: The Exciting Opportunities of Virtual Shopping
Accesso libero | 26 ott 2023
Closing the Customer Imagination Gap with Augmented and Virtual Reality
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Accesso libero | 26 ott 2023
The Homunculus in the Metaverse: Is Virtual Reality Prepared for Our SevenSenses?
Accesso libero | 26 ott 2023
Neuroscience Goes Virtual: How to Measure Consumers‘ Responses in Extended Realities
Accesso libero | 26 ott 2023
Diving into a New Reality: How Immersive Experiences along the Customer Journey Succeed
e
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Volume 5 (2013)
Volume 4 (2012)
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Volume 2 (2010)
Volume 1 (2009)