Customer Experience Management: Analysis of Customer Retention in Restaurants in Anambra State, Nigeria

Kategoria artykułu: Research Article

Data publikacji: 17 wrz 2023

Zakres stron: 1 - 26

Otrzymano: 17 mar 2023

Przyjęty: 13 lip 2023

DOI: https://doi.org/10.2478/minib-2023-0013

Słowa kluczowe

customer experience management, customer retention, cognitive identity, affective identity, physical identity, social identity

© 2023 Cosmas Anayochukwu Nwankwo et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.