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NIM Marketing Intelligence Review

Volume 12 (2020): Issue 2 (November 2020)

The Reputation Economy

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10 Articles
Accès libre | 23 oct. 2020
Editorial
Giana M. Eckhardt
Giana M. Eckhardt
  
Accès libre | 23 oct. 2020
Playing the Trust Game Successfully in the Reputation Economy
Giana M. Eckhardt
Giana M. Eckhardt
  
Accès libre | 23 oct. 2020
Reaching for the Stars: The Role and Value of Digital Reputation
Alessandro Gandini
Alessandro Gandini
  
Accès libre | 23 oct. 2020
Navigating by the Stars: Current Challenges for Ensuring Trust in the Sharing Economy
Mareike Möhlmann
Mareike Möhlmann
 et 
Timm Teubner
Timm Teubner
  
Accès libre | 23 oct. 2020
Detecting and Mitigating Discrimination in Online Platforms: Lessons from Airbnb, Uber, and Others
Michael Luca
Michael Luca
 et 
Dan Svirsky
Dan Svirsky
  
Accès libre | 23 oct. 2020
Tit for Tat? The Difficulty of Designing Two-Sided Reputation Systems
David Holtz
David Holtz
 et 
Andrey Fradkin
Andrey Fradkin
  
Accès libre | 23 oct. 2020
Tales from the Land of Consumer Reviews: Taking a Closer Look at Lurkers and Writers
Alexander Mafael
Alexander Mafael
 et 
Sabrina Gottschalk
Sabrina Gottschalk
  
Accès libre | 23 oct. 2020
It’s the Story, Stupid: The Consumer Reviews Most Likely to Influence Purchasing Decisions
Tom van Laer
Tom van Laer
  
Accès libre | 23 oct. 2020
Hosting Bags Instead of People
Accès libre | 23 oct. 2020
Thrilled or Upset: What Drives People to Share and Review Product Experiences?
Anja Dieckmann
Anja Dieckmann
 et 
Matthias Unfried
Matthias Unfried
  

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eISSN:
2628-166X
Langue:
Anglais
Périodicité:
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Sujets de la revue:
Business and Economics, Political Economics, Public Finance and Fiscal Theory, Business Management, Marketing, Sales, Customer Relations, Management, Organization, Corporate Governance, other
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