Using Esports Efficiently to Enhance and Extend Brand Perceptions – A Literature Review
, , oraz
08 maj 2020
O artykule
Data publikacji: 08 maj 2020
Zakres stron: 1 - 14
Otrzymano: 07 cze 2019
Przyjęty: 22 lis 2019
DOI: https://doi.org/10.2478/pcssr-2020-0008
Słowa kluczowe
© 2020 Joey Gawrysiak et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Gawrysiak, Joey
Shenandoah UniversityWinchester
Burton, Rick
Syracuse UniversitySyracuse
Jenny, Seth
Slippery Rock University of PennsylvaniaSlippery Rock
Williams, Dylan
University of AlabamaTuscaloosa