O artykule
Data publikacji: 25 mar 2015
Zakres stron: 152 - 162
DOI: https://doi.org/10.1515/genst-2015-0011
Słowa kluczowe
© ELENA MARIA EMANDI
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
This work is intended to highlight from a semio-stylistic point of view the way in which older people are portrayed in Romanian commercials. The gender dimension is enmeshed with the interesting issue of national features in connection with such stereotypes.