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A study of social media influencer marketing strategy adjustment based on big data analysis

Yuan Zhou

Yuan Zhou

  • School of Control and Engineering, Wuxi Institute of TechnologyWuxi, China
  • Graduate School of Management, Management and Science UniversityShah Alam, Malaysia
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Zhou, Yuan
  
Nov 11, 2024
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Published Online: Nov 11, 2024
Received: Jun 15, 2024
Accepted: Oct 05, 2024
DOI: https://doi.org/10.2478/amns-2024-3159
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© 2024 Yuan Zhou., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Zhou, Yuan
School of Control and Engineering, Wuxi Institute of TechnologyWuxi, China
Graduate School of Management, Management and Science UniversityShah Alam, Malaysia
Language:
English
Publication timeframe:
1 times per year
Journal Subjects:
Life Sciences, Life Sciences, other, Mathematics, Applied Mathematics, General Mathematics, Physics, Physics, other
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