This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Ayuaspharalinda, R., & Tanuwidjaja, I. P. (2021, August). The influence of attitude factors toward beauty influencer on brand attitude and consumers’ repurchase intention. In: 2021 International Conference on Information Management and Technology (ICIM Tech) (Vol. 1, pp. 732–737). IEEE. https://doi.org/10.1109/ICIMTech53080.2021.9535041AyuaspharalindaR.TanuwidjajaI. P.2021AugustIn:2021 International Conference on Information Management and Technology (ICIM Tech)1732737IEEEhttps://doi.org/10.1109/ICIMTech53080.2021.9535041Search in Google Scholar
Bishop, S. (2019). Managing visibility on YouTube through algorithmic gossip. New Media and Society, 21(11–12), 2589–2606.BishopS.2019Managing visibility on YouTube through algorithmic gossip2111–1225892606Search in Google Scholar
Celestino, P. (2023). Influencer marketing in 2023: Benefits and best practices, Forbes. https://www.forbes.com/sites/forbesagencycouncil/2023/03/10/influencer-marketing-in-2023-benefits-and-best-practices/ (Accessed 30 January 2023)CelestinoP.2023Forbeshttps://www.forbes.com/sites/forbesagencycouncil/2023/03/10/influencer-marketing-in-2023-benefits-and-best-practices/ (Accessed 30 January 2023)Search in Google Scholar
Chai, S., & Kim, M. (2012). A socio-technical approach to knowledge contribution behavior: An empirical investigation of social networking sites users. International Journal of Information Management, 32(2), 118–126.ChaiS.KimM.2012A socio-technical approach to knowledge contribution behavior: An empirical investigation of social networking sites users322118126Search in Google Scholar
DataReportal, (2023). “Digital 2023 global digital overview.” https://datareportal.com/reports/digital-2023-global-overview-reportDataReportal2023https://datareportal.com/reports/digital-2023-global-overview-reportSearch in Google Scholar
Dekavalla, M. (2022). Facework in confessional videos by YouTube content creators. Convergence. https://doi.org/10.1177/135485652210858.DekavallaM.2022Convergencehttps://doi.org/10.1177/135485652210858.Search in Google Scholar
Devos, S., Eggermont, S., & Vandenbosch, L. (2022). Instagram influencers as superwomen: Influencers’ lifestyle presentations observed through framing analysis. Media and Communication, 10(1), 173–174.DevosS.EggermontS.VandenboschL.2022Instagram influencers as superwomen: Influencers’ lifestyle presentations observed through framing analysis101173174Search in Google Scholar
Duboff, J. (2015). Kylie Jenner's Lip Kit Sells Out, Ruptures Internet, Vanity Fair. https://www.vanityfair.com/style/2015/11/kylie-jenner-lip-kit-sells-out (Accessed 20 January 2023).DuboffJ.2015Vanity Fairhttps://www.vanityfair.com/style/2015/11/kylie-jenner-lip-kit-sells-out (Accessed 20 January 2023).Search in Google Scholar
Edosomwan, S., Prakasan, S. K., Kouame, D., Watson, J., & Seymour, T. (2011). The history of social media and its impact on business. Journal of Applied Management and Entrepreneurship, 16(3), 79.EdosomwanS.PrakasanS. K.KouameD.WatsonJ.SeymourT.2011The history of social media and its impact on business16379Search in Google Scholar
Fitriati, R., Madu Siwi, I. S. (2022). Mega-influencers as online opinion leaders: Establishing cosmetic brand engagement on social media. Journal of Promotion Management, 1–24. https://doi.org/10.1080/10496491.2022.2143992FitriatiR.Madu SiwiI. S.2022Mega-influencers as online opinion leaders: Establishing cosmetic brand engagement on social media124https://doi.org/10.1080/10496491.2022.2143992Search in Google Scholar
Geyser, W. (2022). The state of influencer marketing in the beauty industry, influencer marketing hub. https://influencermarketinghub.com/influencer-marketing-beauty-industry/#toc-0 (Accessed 17 January 2023).GeyserW.2022https://influencermarketinghub.com/influencer-marketing-beauty-industry/#toc-0 (Accessed 17 January 2023).Search in Google Scholar
Industry Report — Beauty Brands. (n.d.). https://www.upfluence.com/industry-reports/beauty (Accessed 20 January 2023).Industry Report — Beauty Brands(n.d.).https://www.upfluence.com/industry-reports/beauty (Accessed 20 January 2023).Search in Google Scholar
Kim, D. Y., & Kim, H. Y. (2021). Trust me, trust me not: A nuanced view of influencer marketing on social media. Journal of Business Research, 134, 223–232.KimD. Y.KimH. Y.2021Trust me, trust me not: A nuanced view of influencer marketing on social media134223232Search in Google Scholar
Konstantopoulou, A., Rizomyliotis, I., Konstantoulaki, K., & Badahdah, R. (2019). Improving SMEs’ competitiveness with the use of Instagram influencer advertising and eWOM. International Journal of Organizational Analysis, 27, 308–321.KonstantopoulouA.RizomyliotisI.KonstantoulakiK.BadahdahR.2019Improving SMEs’ competitiveness with the use of Instagram influencer advertising and eWOM27308321Search in Google Scholar
Lee, S. S., Shin, J., & Won, J. (2022). Transparency management of content creators on social media: Motivation, tenure, and status. Journal of Media Business Studies, 20(3), 1–20.LeeS. S.ShinJ.WonJ.2022Transparency management of content creators on social media: Motivation, tenure, and status203120Search in Google Scholar
Lou, C., & Yuan, S. (2019). Influencer marketing: How message value and credibility affect consumer trust of branded content on social media. Journal of Interactive Advertising, 19(1), 58–73.LouC.YuanS.2019Influencer marketing: How message value and credibility affect consumer trust of branded content on social media1915873Search in Google Scholar
Marino, C., Vieno, A., Moss, A. C., Caselli, G., Nikèević, A. V., & Spada, M. M. (2016). Personality, motives and metacognitions as predictors of problematic Facebook use in university students. Personality and Individual Differences, 101, 70–77. https://doi.org/10.1016/j.paid.2016.05.053MarinoC.VienoA.MossA. C.CaselliG.NikèevićA. V.SpadaM. M.2016Personality, motives and metacognitions as predictors of problematic Facebook use in university students1017077https://doi.org/10.1016/j.paid.2016.05.053Search in Google Scholar
Omar, A. S., Rashid, W. E. W., & Majid, A. A. (2014). Motivations using social networking sites on quality work life. Procedia-Social and Behavioral Sciences, 130, 524–531.OmarA. S.RashidW. E. W.MajidA. A.2014Motivations using social networking sites on quality work life130524531Search in Google Scholar
Pangaribuan, C. H., Ravenia, A., & Sitinjak, M. F. (2019). Beauty influencer's user-generated content on Instagram: Indonesian millennials context. International Journal of Scientific and Technology Research, 8, 1911–1917.PangaribuanC. H.RaveniaA.SitinjakM. F.2019Beauty influencer's user-generated content on Instagram: Indonesian millennials context819111917Search in Google Scholar
Petrov, C. (2023). YouTube statistics you will need in 2023. https://techjury.net/blog/youtube-statistics/#grefPetrovC.2023https://techjury.net/blog/youtube-statistics/#grefSearch in Google Scholar
Phua, J., Jin, S. V., & Kim, J. J. (2017). Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention. Telematics and Informatics, 34(1), 412–424.PhuaJ.JinS. V.KimJ. J.2017Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention341412424Search in Google Scholar
Roberts, R. (2022). 2022 Beauty industry trends & cosmetics marketing: Statistics and strategies for your ecommerce growth, common thread. https://commonthreadco.com/blogs/coachs-corner/beauty-industry-cosmetics-marketing-ecommerce (Accessed 20 January 2023).RobertsR.2022https://commonthreadco.com/blogs/coachs-corner/beauty-industry-cosmetics-marketing-ecommerce (Accessed 20 January 2023).Search in Google Scholar
Rosara, N. A., & Luthfia, A. (2020). Factors influencing consumer's purchase intention on beauty products in Youtube. Journal of Distribution Science, 18(6), 37–46.RosaraN. A.LuthfiaA.2020Factors influencing consumer's purchase intention on beauty products in Youtube1863746Search in Google Scholar
Rutter, R. N., Barnes, S. J., Roper, S., Nadeau, J., & Lettice, F. (2021). Social media influencers, product placement and network engagement: Using AI image analysis to empirically test relationships. Industrial Management and Data Systems, 121, 2387–2410.RutterR. N.BarnesS. J.RoperS.NadeauJ.LetticeF.2021Social media influencers, product placement and network engagement: Using AI image analysis to empirically test relationships12123872410Search in Google Scholar
Ryan, T., Reece, J., Chester, A., & Xenos, S. (2016). Who gets hooked on Facebook? An exploratory typology of problematic Facebook users. Cyberpsychology: Journal of Psychosocial Research on Cyberspace, 10(3). https://doi.org/10.5817/CP2016-3-4RyanT.ReeceJ.ChesterA.XenosS.2016Who gets hooked on Facebook? An exploratory typology of problematic Facebook users103https://doi.org/10.5817/CP2016-3-4Search in Google Scholar
Sigurdsson, V., Larsen, N. M., Gudmundsdottir, H. K., Alemu, M. H., Menon, R. V., & Fagerstrom, A. (2021). Social media: Where customers air their troubles — How to respond to them? Journal of Innovation and Knowledge, 6(4), 257–267.SigurdssonV.LarsenN. M.GudmundsdottirH. K.AlemuM. H.MenonR. V.FagerstromA.2021Social media: Where customers air their troubles — How to respond to them?64257267Search in Google Scholar
Sokolova, K., & Kefi, H. (2020). Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions. Journal of Retailing and Consumer Services, 53, 101742.SokolovaK.KefiH.2020Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions53101742Search in Google Scholar
Statista, (2021). Distribution of Instagram influencers worldwide in 2021, by category. https://www.statista.com/statistics/1123051/instagram-influencers-share-world-category/Statista2021https://www.statista.com/statistics/1123051/instagram-influencers-share-world-category/Search in Google Scholar
Tran, A., Rosales, R., & Copes, L. (2020). Paint a better mood? Effects of makeup use on YouTube beauty influencers’ self-esteem. Sage Open, 10(2). https://doi.org/10.1177/215824402093359TranA.RosalesR.CopesL.2020Paint a better mood? Effects of makeup use on YouTube beauty influencers’ self-esteem102https://doi.org/10.1177/215824402093359Search in Google Scholar
Tran, G. A., Yazdanparast, A., & Strutton, D. (2022). Do birds of a feather flock together? An exploration of why consumers follow beauty influencers on social media: An abstract. In: Academy of Marketing Science Annual Conference (pp. 151–152). Springer, Cham.TranG. A.YazdanparastA.StruttonD.2022Do birds of a feather flock together? An exploration of why consumers follow beauty influencers on social media: An abstractIn:151152SpringerChamSearch in Google Scholar
Van Kessel, P., Toor, S., & Smith, A. (2019, July 25). A week in the life of popular YouTube channels. Pew Research Center. https://www.pewresearch.org/internet/2019/07/25/a-week-in-the-life-of-popular-youtube-channels/Van KesselP.ToorS.SmithA.2019Pew Research Centerhttps://www.pewresearch.org/internet/2019/07/25/a-week-in-the-life-of-popular-youtube-channels/Search in Google Scholar
Vodák, J., Novysedlák, M., Èakanová, L., & Pekár, M. (2019). Who is Influencer and how to choose the right one to improve brand reputation? Managing Global Transitions: International Research Journal, 17(2), 149–162VodákJ.NovysedlákM.ÈakanováL.PekárM.2019Who is Influencer and how to choose the right one to improve brand reputation?172149162Search in Google Scholar
Weinlich, P., & Semerádová, T. (2022). Emotional, cognitive and conative response to influencer marketing. New Techno Humanities, 2(1), 59–69.WeinlichP.SemerádováT.2022Emotional, cognitive and conative response to influencer marketing215969Search in Google Scholar
Yones, P. C. P., & Muthaiyah, S. (2022). eWOM via the TikTok application and its influence on the purchase intention of somethinc products. Asia Pacific Management Review, 28(2), 174–184YonesP. C. P.MuthaiyahS.2022eWOM via the TikTok application and its influence on the purchase intention of somethinc products282174184Search in Google Scholar
Zhang, E. (2022). “I don’t just want to look female; I want to be beautiful”: Theorizing passing as labor in the transition vlogs of Gigi Gorgeous and Natalie Wynn. Feminist Media Studies, 1–16.ZhangE.2022“I don’t just want to look female; I want to be beautiful”: Theorizing passing as labor in the transition vlogs of Gigi Gorgeous and Natalie Wynn116Search in Google Scholar