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Social Media Customer Relationship Management and Business Performance: Empirical Evidence from an Emerging Market

Hatice Dogan-Sudas

Hatice Dogan-Sudas

The Faculty of Economics and Administrative Sciences, Cukurova UniversityTurkey
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Dogan-Sudas, Hatice
, 
Ali Kara

Ali Kara

Penn State University York CampusUSA
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Kara, Ali
, 
Serap Cabuk

Serap Cabuk

The Faculty of Economics and Administrative Sciences, Cukurova UniversityTurkey
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Cabuk, Serap
 and 
Kadir Kaya

Kadir Kaya

Cukurova UniversityAdana, Turkey
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Kaya, Kadir
  
Oct 08, 2022
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Published Online: Oct 08, 2022
Page range: 90 - 107
DOI: https://doi.org/10.2478/sbe-2022-0027
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© 2022 Hatice Dogan-Sudas et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
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English
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3 times per year
Journal Subjects:
Business and Economics, Business Management, Management Accounting, Financial Controlling, Cost Calculation, Investment, Management, Organization, Corporate Governance, Business Development, Change Management, Cooperation, Entrepreneurship
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