1. bookVolume 14 (2022): Issue 1 (May 2022)
    Conscious Consumption
Journal Details
License
Format
Journal
eISSN
2628-166X
First Published
30 May 2019
Publication timeframe
2 times per year
Languages
English
access type Open Access

Vegans and Vaccines: A Tale of Competing Identity Goals

Published Online: 30 Apr 2022
Volume & Issue: Volume 14 (2022) - Issue 1 (May 2022)<br/>Conscious Consumption
Page range: 31 - 35
Journal Details
License
Format
Journal
eISSN
2628-166X
First Published
30 May 2019
Publication timeframe
2 times per year
Languages
English

Beverland, M. B. (2014): “Sustainable eating: Mainstreaming plant-based diets in developed countries,” Journal of Macromarketing, Vol. 34(3), 369-382. Search in Google Scholar

Beverland, M. B., and Farrelly, F. J. (2010): “The quest for authenticity in consumption: Consumers’ purposive choice of authentic cues to shape experienced outcomes,” Journal of Consumer Research, Vol. 36(5), 838-856. Search in Google Scholar

Hochschild, Arlie (2016): Strangers in their own land. New Press, NY. Search in Google Scholar

Recommended articles from Trend MD

Plan your remote conference with Sciendo