Informative Value of Packaging as a Determinant of Food Purchase
Magdalena Ankiel
Poznań University of Economics and Business, Institute of MarketingPoznań, Poland
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oraz Mariola Grzybowska-Brzezińska
University of Warmia and Mazury in Olsztyn, Institute of Economics and FinancesPoland
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09 lip 2020
O artykule
Data publikacji: 09 lip 2020
Zakres stron: 31 - 44
DOI: https://doi.org/10.2478/minib-2020-0015
Słowa kluczowe
© 2020 Magdalena Ankiel et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Ankiel, Magdalena
Poznań University of Economics and Business, Institute of MarketingPoznań, Poland
Grzybowska-Brzezińska, Mariola
University of Warmia and Mazury in Olsztyn, Institute of Economics and FinancesPoland