Attitude-Behaviour Gap Among Polish Consumers Regarding Green Purchases

Published Online: Jul 09, 2019

Page range: 31 - 36

DOI: https://doi.org/10.2478/vjbsd-2019-0006

Keywords

attitude-behaviour inconsistency, ecolabels, environmentally friendly products, green consumer, green marketing

© 2019 Lucyna Witek, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.