Attitude-Behaviour Gap Among Polish Consumers Regarding Green Purchases

Publié en ligne: 09 juil. 2019

Pages: 31 - 36

DOI: https://doi.org/10.2478/vjbsd-2019-0006

Mots clés

attitude-behaviour inconsistency, ecolabels, environmentally friendly products, green consumer, green marketing

© 2019 Lucyna Witek, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.