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Journals
Management of Organizations: Systematic Research
Volume 91 (2024): Issue 1 (June 2024)
Open Access
The Impact of Internal Employer Branding on Employee Engagement and Retention
Raimonda Alonderienė
Raimonda Alonderienė
dr. holding a position of professor at ISM University of Management and Economics
Lithuania
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Alonderienė, Raimonda
and
Julija Urbelė
Julija Urbelė
MSc. ISM University of Management and Economics
Lithuania
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Urbelė, Julija
Dec 08, 2024
Management of Organizations: Systematic Research
Volume 91 (2024): Issue 1 (June 2024)
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Published Online:
Dec 08, 2024
Page range:
1 - 22
Received:
Aug 25, 2023
Accepted:
Aug 30, 2024
DOI:
https://doi.org/10.2478/mosr-2024-0001
Keywords
employee retention
,
employee engagement
,
internal employer branding (IEB)
,
social identity
© 2024 Raimonda Alonderienė et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
