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Power asymmetry and value creation in B2C relationship networks

Marcin Wieczerzycki

Marcin Wieczerzycki

Department of International Marketing, Poznań University of Economics and BusinessPoznań, Poland
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Wieczerzycki, Marcin
  
Jun 30, 2021
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Article Category: Conceptual Paper
Published Online: Jun 30, 2021
Page range: 161 - 176
Received: Feb 20, 2020
Accepted: Feb 26, 2021
DOI: https://doi.org/10.2478/ijme-2021-0006
Keywords
© 2021 Marcin Wieczerzycki, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Wieczerzycki, Marcin
Department of International Marketing, Poznań University of Economics and BusinessPoznań, Poland
Language:
English
Publication timeframe:
4 times per year
Journal Subjects:
Business and Economics, Political Economics, Economic Theory, Systems and Structures, Business Management, Management Accounting, Financial Controlling, Cost Calculation, Investment
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