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Decision-making Model Construction of Enterprise Marketing Outlet Resource Allocation by Integrating Fuzzy Logic

Xiaoyan Ma

Xiaoyan Ma

  • School of Economics and Management, Shaanxi University of Science and TechnologyXi’an, China
  • Xi’an Siyuan University, Marketing Strategy Research and Consulting Center for Higher EducationXi’an, China
  • Xi’an Siyuan UniversityChina
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Ma, Xiaoyan
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Jian Xue

Jian Xue

School of Economics and Management, Shaanxi University of Science and Technology, University Park of Weiyang DistrictXi’an, China
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Xue, Jian
  
Sep 03, 2024
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Published Online: Sep 03, 2024
Received: Mar 26, 2024
Accepted: Jul 19, 2024
DOI: https://doi.org/10.2478/amns-2024-2616
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© 2024 Xiaoyan Ma et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Ma, Xiaoyan
School of Economics and Management, Shaanxi University of Science and TechnologyXi’an, China
Xi’an Siyuan University, Marketing Strategy Research and Consulting Center for Higher EducationXi’an, China
Xi’an Siyuan UniversityChina
Xue, Jian
School of Economics and Management, Shaanxi University of Science and Technology, University Park of Weiyang DistrictXi’an, China
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English
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Life Sciences, Life Sciences, other, Mathematics, Applied Mathematics, General Mathematics, Physics, Physics, other
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