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Becoming a Hidden Champion: From Selective use of Customer Intimacy and Product Leadership to Business Attractiveness

Melita Balas Rant

Melita Balas Rant

Faculty of Economics, University of Ljubljana
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Balas Rant, Melita
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Simona Korenjak Cerne

Simona Korenjak Cerne

Faculty of Economics, University of Ljubljana
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Korenjak Cerne, Simona
  
Jul 06, 2017
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Published Online: Jul 06, 2017
Page range: 89 - 103
DOI: https://doi.org/10.1515/jeb-2017-0008
Keywords
© 2017 South East European Journal of Economics and Business
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Language:
English
Publication timeframe:
2 times per year
Journal Subjects:
Business and Economics, Business Management, Business Management, other, Political Economics, Political Economics, other
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