
9 Artykułów
Revolutionizing marketing strategies: analyzing guerrilla marketing, brand image, and brand awareness impact on Gen Y purchasing decisions
Analysis of workplace well-being of Slovakian employees during a crisis
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Sports event quality and athlete’s behavioural intentions at the World Wrestling Championship
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Intelligent systems and consumer neuroscience in the age of computational advertising
Leveraging ChatGPT for Sustainability: A Framework for SMEs to Align with UN Sustainable Development Goals and tackle sustainable development challenges
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Evaluation criteria for lifestyle applications – The role of MAUQ factors in satisfaction
, oraz
Analysing the impact of the biomass sector on economic growth in Romania using econometric modelling
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Macroeconomic determinants of labour costs in the EU: a comprehensive panel and cluster analysis
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Wyszukiwanie
Wszystkie tomy i zeszyty w tym czasopiśmie
Tom 20 (2025)