Produktverknüpfung bei Softwareangeboten – ökonomische Einordnung am Beispiel Microsoft
oraz
27 mar 2023
O artykule
Data publikacji: 27 mar 2023
Zakres stron: 211 - 216
DOI: https://doi.org/10.2478/wd-2023-0055
Słowa kluczowe
© 2023 Markus Reisinger et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Microsoft has a dominant position in the software market but competes with other firms in the adjacent market of cloud computing. Microsoft is using its dominant position in the software market to gain competitive advantages in cloud computing services and discriminates against certain cloud-computing providers. This behaviour leads to higher prices and fewer choices for customers. It also reduces the incentives for innovation for competing cloud providers.