O artykule
Data publikacji: 26 paź 2023
Zakres stron: 18 - 23
DOI: https://doi.org/10.2478/nimmir-2023-0012
Słowa kluczowe
© 2023 Yogesh K. Dwivedi et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License.
Dwivedi, Yogesh K.
Professor of Digital Marketing and Innovation School of Management, Swansea UniversitySwansea, UK
Hughes, Laurie
Professor of Digital Marketing and Innovation School of Management, Swansea UniversitySwansea, UK