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Economics and Business Review

Volume 4 (2018): Issue 3 (July 2018)

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6 Articles
Open Access | Jul 31, 2018
Introduction
Andrea Insch

Andrea Insch

University of Otago Magdalena Florek, Poznań University of Economics and Business,Poznań, Poland
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Insch, Andrea
  
Open Access | Jul 31, 2018
Different Sources of Market Information and Product Innovativeness
Dariusz Dąbrowski

Dariusz Dąbrowski

Gdańsk University of Technology, Faculty of Management and Economics, Marketing Department, ul. G. Narutowicza,Gdańsk, Poland
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Dąbrowski, Dariusz
  
Open Access | Jul 31, 2018
The Impact of the Ropo Effect in the Clothing Industry
Barbara Mróz-Gorgoń

Barbara Mróz-Gorgoń

Wrocław University of Economics, Department of Marketing, Wrocław, ul.Komandorska, Poland
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Mróz-Gorgoń, Barbara
 and 
Grzegorz Szymański

Grzegorz Szymański

Lodz University of Technology, Department of Management and Engineering Production, ul.Piotrkowska, Poland
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Szymański, Grzegorz
  
Open Access | Jul 31, 2018
Virtual Reality in Marketing Communication – the Impact on the Message, Technology and Offer Perception – Empirical Study
Filip Grudzewski

Filip Grudzewski

Koźmiński University, Department of Marketing, ul. Jagiellońska,Warsaw, Poland
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Grudzewski, Filip
, 
Marcin Awdziej

Marcin Awdziej

Koźmiński University, Department of Marketing, ul. Jagiellońska,Warsaw, Poland
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Awdziej, Marcin
, 
Grzegorz Mazurek

Grzegorz Mazurek

Koźmiński University, Department of Marketing, ul. Jagiellońska,Warsaw, Poland
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Mazurek, Grzegorz
 and 
Katarzyna Piotrowska

Katarzyna Piotrowska

Koźmiński University, Department of Quantitative Methods & Information Technology, ul. Jagiellońska,Warsaw, Poland
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Piotrowska, Katarzyna
  
Open Access | Jul 31, 2018
Socio-Ecological Innovations in Marketing Strategy – A Comparative Analysis Of Companies Operating in Western European Countries and Central-Eastern European Countries
Edyta Rudawska

Edyta Rudawska

University of Szczecin, Faculty of Economics and Management, Institute of Management and Marketing, Department of Marketing, ul. Mickiewicza,Szczecin, Poland
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Rudawska, Edyta
, 
Ewa Frąckiewicz

Ewa Frąckiewicz

University of Szczecin, Faculty of Economics and Management, Institute of Management and Marketing, Department of Marketing, ul. Mickiewicza,Szczecin, Poland
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Frąckiewicz, Ewa
 and 
Małgorzata Wiścicka-Fernando

Małgorzata Wiścicka-Fernando

University of Szczecin, Faculty of Economics and Management, Institute of Management and Marketing, Department of Marketing, ul. Mickiewicza,Szczecin, Poland
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Wiścicka-Fernando, Małgorzata
  
Open Access | Jul 31, 2018
Consumers’ Attitudes Towards Modern Solutions in the Retail Trade
Grzegorz Maciejewski

Grzegorz Maciejewski

University of Economics in Katowice, Market and Consumption Department, MajaKatowice, Poland
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Maciejewski, Grzegorz
  

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Business and Economics, Political Economics, Political Economics, other, Finance, Mathematics and Statistics for Economists, Econometrics
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