Game mechanics and aesthetics differences for tangible and intangible goods provided via social media

Published Online: Nov 29, 2019

Page range: 772 - 783

DOI: https://doi.org/10.2478/picbe-2019-0068

Keywords

aesthetics, game mechanics, online buying behaviour, products, services, social media, user behaviour

© 2019 Fortesa Haziri et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.