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NIM Marketing Intelligence Review
Volume 12 (2020): Issue 2 (November 2020)
Open Access
Reaching for the Stars: The Role and Value of Digital Reputation
Alessandro Gandini
Alessandro Gandini
University of Milan
Italy
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Gandini, Alessandro
Oct 23, 2020
NIM Marketing Intelligence Review
Volume 12 (2020): Issue 2 (November 2020)
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Published Online:
Oct 23, 2020
Page range:
18 - 21
DOI:
https://doi.org/10.2478/nimmir-2020-0012
Keywords
Digital Reputation
,
Trust
,
Sharing
,
Digital Economy
,
Platforms
© 2020 Alessandro Gandini, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License.
