[
Ağ, M., & Koruyan, K. (2023). An Evaluation of Turkish Hotel Websites: A New Perspective For EMICA. International Journal of Management Information Systems and Computer Science, 7(2), 142–156. DOI:10.33461/uybisbbd.1344425
]Search in Google Scholar
[
Alves, H., Fernandes, C., & Raposo, M. (2016). Social media marketing: a literature review and implications. Psychology & Marketing, 33(12),1029–1038. DOI:10.1002/mar.20936
]Search in Google Scholar
[
Arevin, A., Hamida, H., & Nainggolan, B. (2024). Social media marketing to increase customer satisfaction in hospitality industry. International Journal of Data and Network Science, 8(3), 1471–1480. DOI:10.5267/j.ijdns.2024.3.018
]Search in Google Scholar
[
Assiri, S. M., & Shamsudeen, S. (2019). Website Characterization and Evaluation of the Five Star Hotels in Saudi Arabia Using Advanced Content Analysis and eMICA Framework. Saudi Journal of Business and Management Studies, 4(9), 687–697. DOI:10.36348/sjbms.2019.v04i09.001
]Search in Google Scholar
[
Bhatt, S., & Dani, R. (2022). Social Media: Marketing Strategies in Hospitality Industry. In Rawal, Y. S. Soni, H., & R. Dani (Eds.), Research in Tourism and Hospitality Management (pp.61-67). AIJR Publisher. DOI:10.21467/books.134.8
]Search in Google Scholar
[
Burgess, L., & Cooper, J. (1999). MICA: A model for classification of business adoption of Internet commerce. In Proceedings of the 12th International Bled Electronic Commerce Conference (pp. 46-58). Moderna.
]Search in Google Scholar
[
Carrillo-Durán, M. V., Ruano-López, S., Fernández Falero, M. R., & Trabadela-Robles, J. (2022). Understanding How Baby Boomers Use the Internet and Social Media to Improve the Engagement with Brands. Comunicação e Sociedade, 41, 261–284. DOI:10.17231/comsoc.41(2022).3516
]Search in Google Scholar
[
Ceyhan, A. (2019). The impact of perception related social media marketing applications on consumers’ brand loyalty and purchase intention. EMAJ: Emerging Markets Journal, 9(1), 88–100. DOI:10.5195/emaj.2019.173
]Search in Google Scholar
[
Chatzigeorgiou, C., & Christou, E. (2020). Adoption of social media as distribution channels in tourism marketing: A qualitative analysis of consumers’ experiences. Journal of Tourism, Heritage & Services Marketing, 6(1), 25–32. Retrieved from 10.5281/zenodo.3603355. hal-02441401
]Search in Google Scholar
[
Cristobal-Fransi, E., Daries, N., del Río-Rama, M. C., & Fuentes-Tierno, M. G. (2023). The challenge of digital marketing in health tourism: The case of Spanish health resorts. Quality & Quantity, 1–29. DOI:10.1007/s11135-023-01744-2
]Search in Google Scholar
[
Doolin, B., Burgess, L., & Cooper, J. (2002). Evaluating the use of the web for tourism marketing: A case study from New Zealand. Tourism Management, 23(5), 557–561. DOI:10.1016/S0261-5177(02)00014-6
]Search in Google Scholar
[
Durão, M., Veríssimo, M., & Moraes, M. (2023). Social Media Research in the Hotel Industry: A Bibliometric Analysis. In J. Marques & R. P. Marques (Eds.), Digital Transformation of the Hotel Industry (pp.153-171). Springer.
]Search in Google Scholar
[
Farid, A. (2024). Dynamics of Changes in Literacy Culture in the Social Media Era: Comparative Study of the Millennial Generation and Generation Z. KnE Social Sciences, 9(12), 627–643. DOI: 10.18502/kss.v9i12.15885
]Search in Google Scholar
[
Johnston, I. (2023, November 30). How Is Gen Z Reshaping Hospitality And Travel? Forbes Agency Council. Retrieved from https://www.forbes.com/sites/forbesagencycouncil/2023/11/30/how-is-gen-z-reshaping-hospitality-and-travel/
]Search in Google Scholar
[
Garden, M. (2012). Defining blog: A fool’s errand or a necessary undertaking. Journalism, 13(4), 483–499. DOI:10.1177/1464884911421700
]Search in Google Scholar
[
Garg, A., & Kumar, J. (2021). Social media marketing influence on Boutique Hotel customers’ purchase intention in Malaysia. Tourism & Management Studies, 17(3), 51–62. DOI:10.18089/tms.2021.170304
]Search in Google Scholar
[
Gençer, K., & Ceylan, U. (2022). Investigation of the Performances of Accommodation Businesses Websites in Terms of Digital Marketing. Journal of Gastronomy, Hospitality and Travel, 5(3), 996–1005. DOI: 10.33083/joghat.2022.181
]Search in Google Scholar
[
Gritta, F. (2023). The Impact of Web 2.0 on the Website Use of Small Italian Hotels. International Journal of Management, Knowledge and Learning, 12, 123–133. DOI:10.53615/2232-5697.12.123-133
]Search in Google Scholar
[
Haro de Rosario, A., Gálvez Rodríguez, M. D. M., & Caba Pérez, M. D. C. (2013). Development of social media and web 2.0 in the top hotel chains. Tourism & Management Studies, 9(1),13–19. https://www.redalyc.org/pdf/3887/388743878005.pdf
]Search in Google Scholar
[
Kalinić, Č., & Vujičić, M. (2018). Subnational Assessment of Hotel Social Media Metrics – the Case of Serbia. Geographica Pannonica, 23(2), 87–101. DOI:10.5937/gp23-19968
]Search in Google Scholar
[
Kosar, Lj. (2018). Hotelijerstvo 2. Visoka hotelijerska škola strukovnih studija.
]Search in Google Scholar
[
Kotler, F., Bouen, Dž., Makens, Dž, & Baloglu, S. (2020). Marketing u ugostiteljstvu, hotelijerstvu i turizmu, sedmo izdanje. Ekonomski Fakultet u Beogradu.
]Search in Google Scholar
[
Kotler, P., Armstrong, G. & Balasubramanian, S. (2024). Principles of Marketing, 19th Edition. Pearson Education Limited. Kotler, P., Kartajaya, H., & Setiawan, I. (2021). Marketing 5.0: technology for humanity. Wiley.
]Search in Google Scholar
[
Kotler, P., Keller, K. L., Brady, M., Goodman, M. & Hansen, T. (2019). Marketing Management, 4th European Edition. Pearson Education Ltd.
]Search in Google Scholar
[
Lindner, J. (2024, June 21). Generation X Social Media Statistic. Worldmetrics Report 2024. Retrieved from https://worldmetrics.org/generation-x-social-media-statistics/
]Search in Google Scholar
[
Minazzi, R. (2015). Social Media Marketing in Tourism and Hospitality. Springer International Publishing. DOI 10.1007/978-3-319-05182-6
]Search in Google Scholar
[
Ministarstvo turizma i omladine (2024). Kategorisani objekti Republika Srbija - januar 2024. godine. Retrieved from https://mto.gov.rs/tekst/308/sektor-za-turizam.php
]Search in Google Scholar
[
Moro, S. & Rita, P. (2018). Brand strategies in social media in hospitality and tourism. International Journal of Contemporary Hospitality Management, 30(1), 343–364. DOI:10.1108/IJCHM-07-2016-0340
]Search in Google Scholar
[
Mukherjee, S., & Zalani, C. (2024, May 8). 29 Google Maps Statistics: Verified and Updated For 2024. On The Map Marketing. Retrieved from https://www.onthemap.com/blog/google-maps-statistics/
]Search in Google Scholar
[
Padilla-Piernas, J. M., Parra-Meroño, M. C., Beltrán-Bueno, M. A., & De-Juan-Vigaray M. D. (2023). Website Maturity Analysis: Applied to Hotel Chains. Cuadernos de Turismo, 52, 335–338. Retrieved from https://revistas.um.es/turismo/article/download/593431/353121/2235571
]Search in Google Scholar
[
Pateli, A., Mylonas, N., & Spyrou, A. (2020). Organizational Adoption of Social Media in the Hospitality Industry: An Integrated Approach Based on DIT and TOE Frameworks. Sustainability, 12(17): 7132. DOI:10.3390/su12177132
]Search in Google Scholar
[
Pravilnik o uslovima i načinu obavljanja ugostiteljske delatnosti, načinu pružanja ugostiteljskih usluga, razvrstavanju ugostiteljskih objekata i minimalno tehničkim uslovima za uređenje i opremanje ugostiteljskih objekata (Službeni glasnik RS, No. 48/2012; 58/2016).
]Search in Google Scholar
[
Salem, I. E. B., & Čavlek, N. (2016). Evaluation of hotel website contents: existence-importance analysis. Journal of Hospitality and Tourism Technology, 7(4), 366–389. DOI 10.1108/JHTT-04-2016-0020
]Search in Google Scholar
[
Sheldon, P., Antony, M., & Ware, L. (2021). Baby Boomers’ use of Facebook and Instagram: uses and gratifications theory and contextual age indicators. Heliyon 7(4), Article e06670. DOI:10.1016/j.heliyon.2021.e06670
]Search in Google Scholar
[
Spremić, M., & Strugar, I. (2008). Towards a framework for hotel website evaluation. International journal of applied mathematics and informatics, 1(2), 28–36. Retrieved from https://www.naun.org/main/UPress/ami/ami-28.pdf
]Search in Google Scholar
[
Statista (2024a, May 13). Number of aggregated downloads of selected leading travel apps worldwide in 2023. Retrieved from https://www.statista.com/statistics/1229187/most-downloaded-travel-apps-globally/
]Search in Google Scholar
[
Statista (2024b, May 7). Number of internet and social media users worldwide as of April 2024. Retrieved from https://www.statista.com/statistics/617136/digital-population-worldwide/
]Search in Google Scholar
[
Ting, P. H., Wang, S. T., Bau, D. Y., & Chiang, M. L. (2013). Website Evaluation of the Top 100 Hotels Using Advanced Content Analysis and eMICA Model. Cornell Hospitality Quarterly, 54(3), 284-293. DOI:10.1177/1938965512471892
]Search in Google Scholar
[
Varghese, S., & Agrawal, M. (2021). Impact of Social Media on Consumer Buying Behavior. Saudi Journal of Business and Management Studies, 6(3), 51–55. DOI:10.36348/sjbms.2021.v06i03.001
]Search in Google Scholar
