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The Employer Branding Creation and HR Marketing in Selected Healthcare Service Providers

Jiří Bejtkovský

Jiří Bejtkovský

Tomas Bata University in Zlín, Faculty of Management and Economics, Department of Management and MarketingZlín,
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Bejtkovský, Jiří
 and 
Narcis Copca

Narcis Copca

Bucharest University of Economic StudiesBucharest, Romania
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Copca, Narcis
  
Mar 31, 2020
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Published Online: Mar 31, 2020
Page range: 95 - 108
DOI: https://doi.org/10.2478/mmcks-2020-0006
Keywords
© 2020 Jiří Bejtkovský et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Bejtkovský, Jiří
Tomas Bata University in Zlín, Faculty of Management and Economics, Department of Management and MarketingZlín
Copca, Narcis
Bucharest University of Economic StudiesBucharest, Romania
Language:
English
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4 times per year
Journal Subjects:
Business and Economics, Business Management, Management, Organization, Corporate Governance, Marketing, Sales, Customer Relations, Business Development, Change Management, Cooperation, Entrepreneurship
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