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IoT Stories: The Good, the Bad and the Freaky

Markus Giesler

Markus Giesler

Associate Professor of Marketing, Schulich School of Business, Director of the Big Design Lab, York University,Toronto, Canada
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Giesler, Markus
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Eileen Fischer

Eileen Fischer

Professor of Marketing and the Max and Anne Tanenbaum Chair of Entrepreneurship and Family Enterprise, Schulich School of Business, York University.Toronto, Canada
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Fischer, Eileen
  
Oct 26, 2018
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Published Online: Oct 26, 2018
Page range: 24 - 28
DOI: https://doi.org/10.2478/gfkmir-2018-0014
Keywords
© 2018 Markus Giesler, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Language:
English
Publication timeframe:
2 times per year
Journal Subjects:
Business and Economics, Political Economics, Public Finance and Fiscal Theory, Business Management, Marketing, Sales, Customer Relations, Management, Organization, Corporate Governance, Business Management, other
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