Between the Suit and the Selfie: Executives’ Lessons on the Social “Micro-Celebrity”
and | Nov 04, 2014
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Published Online: Nov 04, 2014
Page range: 21 - 21
DOI: https://doi.org/10.2478/gfkmir-2014-0093
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© 2014
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Robert V. Kozinets
Stefano Cerone