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Consumer Innovativeness and Personal Characteristics – A Study Among the Inhabitants of the Poznań Agglomeration

Szymon Michalak

Szymon Michalak

Poznań University of Economics and Business, Institute of Marketing, Department of Product MarketingPoznań,
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Michalak, Szymon
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Paweł Bartkowiak

Paweł Bartkowiak

Poznań University of Economics and Business, Institute of Management, Department of Strategic ManagementPoznań,
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Bartkowiak, Paweł
  
Jun 24, 2021
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Published Online: Jun 24, 2021
Page range: 31 - 47
Received: Aug 25, 2020
Accepted: Mar 23, 2021
DOI: https://doi.org/10.2478/foli-2021-0003
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© 2021 Szymon Michalak et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-ShareAlike 4.0 International License.
Language:
English
Publication timeframe:
2 times per year
Journal Subjects:
Business and Economics, Political Economics, Political Economics, other
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