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The Role of Micro-Influencers in the Consumer Decision-Making Process in the Hospitality Field

Rita Peres

Rita Peres

Estoril Higher Institute for Tourism and Hotel Studies and Centre for Tourism Research, Development and Innovation – Estoril (CiTUR)Portugal
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Peres, Rita
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Mariana Silva

Mariana Silva

Estoril Higher Institute for Tourism and Hotel StudiesPortugal
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Silva, Mariana
  
Dec 30, 2021
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Article Category: Research Article
Published Online: Dec 30, 2021
Page range: 102 - 112
Received: Sep 15, 2020
Accepted: May 31, 2021
DOI: https://doi.org/10.2478/ejthr-2021-0010
Keywords
© 2021 Rita Peres et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Language:
English
Publication timeframe:
2 times per year
Journal Subjects:
Business and Economics, Business Management, Business Management, other, Industries, Tourism, Hospitality, Travel, Event Industry, Leisure Industry, Sports and Recreation, Sports and Recreation, other
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