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Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
Open Access
The Influence of Folk Sports Tourism on the Construction of City Brand Image
Xuchang Zhang
Xuchang Zhang
School Beijing Sport University
Beijing, China
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Zhang, Xuchang
and
Wenqiang Wu
Wenqiang Wu
School Beijing Sport University
Beijing, China
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Wu, Wenqiang
Nov 05, 2024
Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
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Published Online:
Nov 05, 2024
Received:
Jun 08, 2024
Accepted:
Sep 16, 2024
DOI:
https://doi.org/10.2478/amns-2024-3045
Keywords
Factor analysis
,
S-O-R model
,
Influence mechanism model
,
Folk sports tourism
© 2024 Xuchang Zhang et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
