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Journals
Social Communication
Volume 1 (2015): Issue 2 (October 2015)
Open Access
Necromarketing in the Media and Marketing Communications
Łukasz P. Wojciechowski
Łukasz P. Wojciechowski
and
Viktória Babjaková
Viktória Babjaková
| Jan 29, 2016
Social Communication
Volume 1 (2015): Issue 2 (October 2015)
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Published Online:
Jan 29, 2016
Page range:
15 - 29
DOI:
https://doi.org/10.1515/sc-2015-0007
Keywords
Necromarketing
,
Marketing
,
Mass Media
,
Advertising
,
Death
© 2015 Łukasz P. Wojciechowski et al., published by De Gruyter Open
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Łukasz P. Wojciechowski
Department of Mass media Communication, Faculty of Mass Media, University of Ss. Cyril and Methodius, 917 00 Trnava, Slovakia.
Viktória Babjaková
Department of Mass media Communication, Faculty of Mass Media, University of Ss. Cyril and Methodius, 917 00 Trnava, Slovakia.