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Journals
Journal of Central Banking Theory and Practice
Volume 6 (2017): Issue 2 (May 2017)
Open Access
Comparative Analysis of Results of Online and Offline Customer Satisfaction & Loyalty Surveys in Banking Services in Montenegro
Milorad Jovović
Milorad Jovović
,
Bojana Femić-Radosavović
Bojana Femić-Radosavović
and
Milena Lipovina-Božović
Milena Lipovina-Božović
| May 22, 2017
Journal of Central Banking Theory and Practice
Volume 6 (2017): Issue 2 (May 2017)
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Published Online:
May 22, 2017
Page range:
65 - 76
Received:
Nov 11, 2016
Accepted:
Dec 12, 2016
DOI:
https://doi.org/10.1515/jcbtp-2017-0013
Keywords
Customer satisfaction
,
loyalty
,
services
,
banking
,
online vs offline research
© 2017 Central Bank of Montenegro
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.