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Journals
European Journal of Tourism, Hospitality and Recreation
Volume 7 (2016): Issue 3 (December 2016)
Open Access
Destination brand equity in tourism context: evidence on Iran
Bahram Kheiri
Bahram Kheiri
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Kheiri, Bahram
,
Masoud Lajevardi
Masoud Lajevardi
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Lajevardi, Masoud
,
Mehdi Mohsenipoor Golmaghani
Mehdi Mohsenipoor Golmaghani
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Golmaghani, Mehdi Mohsenipoor
,
Sina Fakharmanesh
Sina Fakharmanesh
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Fakharmanesh, Sina
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Seyyedeh Sahar Mousavi
Seyyedeh Sahar Mousavi
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Mousavi, Seyyedeh Sahar
Mar 30, 2017
European Journal of Tourism, Hospitality and Recreation
Volume 7 (2016): Issue 3 (December 2016)
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Published Online:
Mar 30, 2017
Page range:
176 - 187
Received:
Dec 15, 2015
Accepted:
Oct 10, 2016
DOI:
https://doi.org/10.1515/ejthr-2016-0020
Keywords
Destination brand equity
,
Intention to revisit
,
Tourists’ evaluations
© 2016 Bahram Kheiri et al., published by De Gruyter Open
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
