Otwarty dostęp

Marketing Mix and Tourism Destination Image: The Study of Destination Bled, Slovenia


Zacytuj

Alič, A. & Cvikl, H. (2011). Uvod v turizem in destinacijski menedžment [Introductio to tourism and management]. Maribor: Higher Vocational College for Gastronomy and tourism.Search in Google Scholar

Assaker, G., Vinzi, V. E. & O’Connor, P. (2011). Examining the Effect of Novelty Seeking, Satisfaction, and Destination Image on Tourists’ Return Pattern: A Two Factor, Non-Linear Latent Growth Model. Tourism Management, 32, 890-901, http://dx.doi.org/10.1016/j.tourman.2010.08.004Search in Google Scholar

Baloglu, S. & Mangaloglu, M. (2001). Tourism destination images of Turkey, Egypt, Greece and Italy as perceived by US-based tour operators and travel agents. Tourism Management, 22 (1), (pp. 1-9), http://dx.doi.org/10.1016/S0261-5177(00)00030-3Search in Google Scholar

Beritelli, P., Reinhold, S., Laesser, C., & Bieger, T. (2015). The St.Gallen model for destination management. St.Gallen: Institute for Systemic Management and Public Governance.Search in Google Scholar

Berry, L.L & Parasuraman, A. (1991). Marketing services: competing through quality. New York: Free Press.Search in Google Scholar

Bieger, T. (2000). Management von Destinationen und Tourismusorganisationen (4th ed.). München, Wien: R. Oldenbourg.Search in Google Scholar

Bitner, M.J. & Booms, B.H. (1982). Trends in Travel and Tourism Marketing: The Changing Structure of Distribution Channels. Journal of Travel Research, 20, 39–45, http://dx.doi.org/10.1177/004728758202000409Search in Google Scholar

Brezovec, A. (2007). Na sončni strani: turistični konstrukt podobe države [On the sunny side: construct tourist image of the country]. Koper: University of Primorska, Turistica.Search in Google Scholar

Brezovec, A. (2009). Marketing v turizmu: izhodišča za razmišljanje in upravljanje. [Marketing in tourism: starting points for thinking and management]. Portorož: University of Primorska, Turistica.Search in Google Scholar

Boulding, K. Ewart. (1969). The Image: Knowledge in Life and Society. Ann Arbor: University of Michigan Press.Search in Google Scholar

Crompton, J. L. (1979). An Assessment of the Image of Mexico Vacation Destination and the Influence of Geographical Location upon the Image. Journal of Travel Research, 17, 18-23, http://dx.doi.org/10.1177/004728757901700404Search in Google Scholar

Cvikl, H. & Alič, A (2009). Uvod v ekonomiko turizma [ntroduction to the economics of tourism]. Maribor: Higher Vocational College for Gastronomy and Tourism.Search in Google Scholar

De Nisco, A., Mainolfi, G., Marino, V. & Napolitano, M. R. (2015). Tourism satisfaction effect on general country image, destination image, and post-visit intentions. Journal of Vacation Marketing, 21(4), 305-317, http://dx.doi.org/10.1177/1356766715577502Search in Google Scholar

Dolan, R. J. (2000). Note on Marketing Strategy. In Harvard Business School Background Note (pp. 598-061). Harvard: Harvard Business School.Search in Google Scholar

Dwyer, L., Forsyth, P. & Rao, P. (2000). The price competitiveness of travel and tourism: A comparison of 19 destinations. Tourism Management, 21, 9-22, http://dx.doi.org/10.1016/S0261-5177(99)00081-3Search in Google Scholar

Echtner C. M. & Ritchie J.R.B. (1993). The Measurement of Destination Image: An Empirical Assessment. Journal of Travel Research, 31, 3-13, http://dx.doi.org/10.1177/004728759303100402Search in Google Scholar

Echtner C. M. & Ritchie J.R.B. (2003). The Meaning and Measurement of Destination Image. The Journal of Tourism Studies, 48, 37-48.Search in Google Scholar

Fan, Y. (2005). Branding the Nation: What is being branded? Journal of Vacation Marketing, 12(1), http://dx.doi.org/10.1177/1356766706056633Search in Google Scholar

Gartner, W. C. (1993). Image formation process. In Uysal, M. & Fesenmaier, D. R. (Eds.), Communication and Channel Systems in Tourism Marketing (pp. 191-215). New York: The Haworth Press.Search in Google Scholar

Gartner, W. C. (1996). Tourism development: principles, processes, and policies. New York: J. Wiley.Search in Google Scholar

Gartner, W. C. & Bachri, T. (1994). Tour Operators’ Role in the Tourism Distribution System: An Indonesian Case Study. Journal of International Consumer Marketing, 6(3/4), 161-179, http://dx.doi.org/10.1300/J046v06n03_09Search in Google Scholar

Hall, C. M. (2008). Tourism Planning: Policies, Processes and Relationships (2nd ed.). Harlow: Prentice Hall.Search in Google Scholar

Hosany, S., Ekinci, Y. & Uysal, M. (2007). Destination image and destination personality. International Journal of Culture, Tourism and Hospitality Research, 1, 62-68, http://dx.doi.org/10.1108/17506180710729619Search in Google Scholar

Jenkins, O.H. (1999). Understanding and Measuring Tourist Destination Images. International Journal of Tourism Research, 1, 1-15, http://dx.doi.org/10.1002/(SICI)1522-1970(199901/02)1:1%3C1::AID-JTR143%3E3.0.CO;2-LSearch in Google Scholar

Kastenholz, E. (2010). ‘Cultural proximity’ as a determinant of destination image. Journal of Vacation Marketing, 16, 313–322.10.1177/1356766710380883Search in Google Scholar

Konečnik, M. (2001). Imidž Slovenije kot turistične destinacije [Image of Slovenia as tourist destination]. (Master thesis). Ljubljana: University of Ljubljana, Faculty of Economics.Search in Google Scholar

Konečnik, M. (2010). Trženje v turizmu. [Marketing in tourism] Ljubljana: Meritum.Search in Google Scholar

Kotler, P., Haider, D. H. & Rein, I. (1993). Marketing places. New York: The Free Press.Search in Google Scholar

Kotler, P., Bowen, J. T. & Markens, J. C. (2014). Marketing for hospitality and tourism. Essex: Pearson Education.Search in Google Scholar

Loewenthal, K. M. (2001). An introduction to psychological tests and scales. Philadelphia: Psychological Press.Search in Google Scholar

Lovelock, C., & Wirtz, J. (2007). Services Marketing: People, Technology, Strategy. Upper Saddle River, New Jersey: Prentice Hall.Search in Google Scholar

MacKay, K. & Fesenmaier, D.R. (1997). Pictorial element of destination in image formation. Annals of Tourism Research, 21, 537-565, http://dx.doi.org/10.1016/S0160-7383(97)00011-XSearch in Google Scholar

Mariani, M. M., Buhalis, D., Longhi, C & Vitouladiti, O. (2014). Managing Change in Tourism Destinations: Key Issues and Current Trends. Journal of Destination Marketing & Management, 2, 269–272, http://dx.doi.org/10.1016/j.jdmm.2013.11.003Search in Google Scholar

Marolt, J. & Gomišček, B. (2005). Management kakovosti [Quality management]. Kranj: Moderna organizacija.Search in Google Scholar

McLellan, R. W. & Foushee, K. D. (1983). Negative images of the United States as expressed by tour operators from other countries. Journal of Travel Research, 22, Summer (pp. 2-5), http://dx.doi.org/10.1177/004728758302200101Search in Google Scholar

Michaelidou, N., Siamagka, N.T., Moraes, C & Micevski, M. (2013). Do Marketers Use Visual Representations of Destinations That Tourists Value? Comparing Visitors’ Image of a Destination with Marketer-Controlled Images Online. Journal of Travel Research, 52, 789–804, http://dx.doi.org/10.1177/0047287513481272Search in Google Scholar

Middleton, V. T. C. (2001). Marketing in travel and tourism. Oxford: Butterworth-Heinemann.Search in Google Scholar

Moilanen, T. & Rainisto, S. (2009). How to brand nations, cities and destinations. New York: Palgrave Macmillan.10.1057/9780230584594Search in Google Scholar

Morgan, N., Prichard, A. & Piggott, R. (2003). Destination branding and the role of the stakeholders: The case of New Zealand. Journal of Vacation Marketing, 9(3), 285-299, http://dx.doi.org/10.1177/135676670300900307Search in Google Scholar

Nicolau, J. L. & Mas, F. J. (2006). The Influence of Distance and Prices on the Choice of Tourist Destinations: The Moderating Role of Motivations. Tourism Management 27, 982-996.10.1016/j.tourman.2005.09.009Search in Google Scholar

Parenteau, A. (1995). Marketing Practico del Turismo. Madrid: Sintesis.Search in Google Scholar

Phelps, A. (1986). Holiday Destination Image: The Problem of Assessment. Tourism Management, 7, 168-180.10.1016/0261-5177(86)90003-8Search in Google Scholar

Polyakova, O. & Mirza, M. (2015). Perceived service quality models: Are they still relevant? The Marketing Review, 15(1), 59-82.10.1362/146934715X14267608178721Search in Google Scholar

Planina, J. & Mihalič, T. (2002). Ekonomika turizma. Ljubljana: Ekonomska fakulteta.Search in Google Scholar

Semeja, A. (2011). Oblikovanje modela turistične destinacije in analiza ključnih dejavnikov vzpostavitve na primeru turistične destinacije Kras [Tourist destination model and analysis of key issues: the case of tourist destination Kras] (Doctoral thesis). Ljubljana: University of Ljubljana, Faculty of Economics.Search in Google Scholar

Sirše, J. (2005). Bled – vizija dolgoročnega razvoja turizma [Bled – a vision of long term development f tourism]o. Ljubljana: International Institute for Tourism.Search in Google Scholar

Sharpley, R. (2006). Travel and Tourism. London: Sage Publications Ltd.10.4135/9781446213810Search in Google Scholar

Zeithaml, V., Parasuraman, A. in Berry, L.L. (1990). Delivering quality service: balancing customer perceptions and expectations. New York: The Free Press.Search in Google Scholar

Bloom Consulting. (2015). Country Brand Ranking 2014-2015: Tourism Edition. Bloom-consulting.com. Retrieved December 20, 2015, from http://www.bloom-consulting.com/pdf/rankings/Bloom_Consulting_Country_Brand_Ranking_Tourism.pdfSearch in Google Scholar

Bloom Consulting Country Brand Ranking 2014-2015, Trade edition. (2016). Retrieved May 20, 2016, from http://www.bloom-consulting.com/pdf/rankings/Bloom_Consulting_Country_Brand_Ranking_Trade.pdfSearch in Google Scholar

Google Travel Study. (2014). The 2014 Traveler’s Road to Decision. Ipsos MediaCT. Retrieved May 17, 2016, from https://storage.googleapis.com/think/docs/2014-travelers-road-to-decision_research_studies.pdfSearch in Google Scholar

High 50 (2016). Yugoslavia state tourism and how it affects your holidays today. Retrieved April 14, 2016 from http://www.high50.com/travel/yugoslavia-state-tourism-and-how-it-affected-holidays-today.Search in Google Scholar

Kodrin, L. (2011). Trženje storitev [Marketing of service]s. Retrieved November 7, 2015. Retrieved from http://www.impletum.zavod-irc.si/docs/Skriti_dokumenti/Trzenje_storitev-Kodrin.pdf.Search in Google Scholar

Szondi, G. (2007). The role and challenges of country branding in transition countries: The Central and Eastern European experience. Place Branding and Public Diplomacy, 3(1), 8-20, http://dx.doi.org/10.1057/palgrave.pb.6000044Search in Google Scholar

Statistical Office of the Republic of Slovenia [SURS]. (2016). Accommodation statistics, annual data. Retrieved October 25, 2016. Retrieved from http://pxweb.stat.si/pxweb/Dialog/varval.asp?ma=2164504S&ti=&path=../Database/Ekonomsko/21_gostinstvo_turizem/02_21645_nastanitev_letno/&lang=2Search in Google Scholar

The World Tourism Organization [UNWTO]. (2015). Tourism Highlights: 2015 Edition. Retrieved from http://www.e-unwto.org/doi/pdf/10.18111/9789284416899Search in Google Scholar

The World Tourism Organization [UNWTO]. (2016). Destination Management and Quality Programme: Conceptual Framework. Retrieved February 19, 2016. Retrieved from http://destination.unwto.org/content/conceptual-framework-0Search in Google Scholar

Vrtačnik, K. (2005). Turizem v izbranih slovenskih alpskih turističnih krajih med letoma 1985 in 2003 [Tourism in selected Slovenian alpine tourist resourts betwee 1985 and 2002]. Retrieved from http://zgs.zrc-sazu.si/Portals/8/Geografski_vestnik/gv77-2-vrtacnik.pdfSearch in Google Scholar

WEF - World Economic Forum. (2015). Travel and Tourism Competitiveness Report: Index Results—The Travel & Tourism Competitiveness Index Ranking 2015. Retrieved from http://www3.weforum.org/docs/TT15/WEF_Global_Travel&Tourism_Report_2015.pdfSearch in Google Scholar

World Travel and Tourism Council. (2015). Economic Impact of Travel & Tourism 2015: Autumn Update, November 2015. Retrieved from http://www.wttc.org/-/media/files/reports/economic%20impact%20research/economic%20impact_midyear%20update_161115%20(2).pdfSearch in Google Scholar

World Travel and Tourism Council. (2016). WTTC – Travel & Tourism Economic Impact, Slovenia. Retrieved http://www.wttc.org/-/media/files/reports/economic%20impact%20research/countries%202015/slovenia2015.pdfSearch in Google Scholar

eISSN:
1581-1832
Język:
Angielski
Częstotliwość wydawania:
4 razy w roku
Dziedziny czasopisma:
Business and Economics, Business Management, Management, Organization, Corporate Governance