<abstract xmlns="http://www.w3.org/1999/xhtml"><p> The survival of any industrial organization depends on whether producing goods or services hinge on how innovative they have become in managing their product portfolio to craft new products that changes with the ever-changing tastes and needs of their customers. This study delves in to the models and theories that drive product portfolio management practices in a way that they support the successes of new product development. Our review is based on selected studies at the frontier of product management, summarized, and compared based on authors experiences, subsisting models, and theories with the results purely based on qualitative rather than quantitative approaches. The essence is to explore possible new theory or model in this field of research.</p></abstract>

The survival of any industrial organization depends on whether producing goods or services hinge on how innovative they have become in managing their product portfolio to craft new products that changes with the ever-changing tastes and needs of their customers. This study delves in to the models and theories that drive product portfolio management practices in a way that they support the successes of new product development. Our review is based on selected studies at the frontier of product management, summarized, and compared based on authors experiences, subsisting models, and theories with the results purely based on qualitative rather than quantitative approaches. The essence is to explore possible new theory or model in this field of research.

Product Portfolio Management Best Practices For New Product Development: A Review Of Models

Foundations of Management

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

The survival of any industrial organization depends on whether producing goods or services hinge on how innovative they have become in managing their product...

Product Portfolio Management Best Practices For New Product Development: A Review Of Models

Data publikacji: 04 maj 2017

Zakres stron: 139 - 148

DOI: https://doi.org/10.1515/fman-2017-0011

Słowa kluczowe
product portfolio management, new product development, best practices

© Faculty of Management, Warsaw University of Technology

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Product Portfolio Management Best Practices For New Product Development: A Review Of Models

Data publikacji: 04 maj 2017

Zakres stron: 139 - 148

DOI: https://doi.org/10.1515/fman-2017-0011

Słowa kluczoweproduct portfolio management, new product development, best practices

© Faculty of Management, Warsaw University of Technology

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Słowa kluczowe
product portfolio management, new product development, best practices