The Dangerous Discord Between Sentiment and Reality: How Management Consultancies Should be Using Digital Marketing
02 dic 2021
INFORMAZIONI SU QUESTO ARTICOLO
Pubblicato online: 02 dic 2021
Pagine: 38 - 41
DOI: https://doi.org/10.2478/mcj-2018-0010
Parole chiave
© 2018 Melissa Hernandez, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
This paper looks into the implications for management consultancies who aren’t implementing effective digital marketing strategies as part of their own advertising campaign.