<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>In today’s rapidly changing business environment, it is important for a company to succeed. This applies to companies that produce goods as well as to those that provide services, and public transport is not different. Nowadays, people prefer individual transport. In the Slovak Republic, individual transport is perceived as an expression of personal prestige and freedom. On the other hand, however, it places a heavy burden on road infrastructure and has a great impact on the environment. In this paper, the authors aim to present the information obtained through a questionnaire survey focused on customer satisfaction and preferences in public mass transport in the context of the COVID-19 pandemic. As part of the statistical evaluation, the interdependence of two quantitative variables (ownership of a passenger car versus the purpose of the public mass transport customer’s trip) will be observed. Based on the research results, customer requirements and preferences were summarized and can be used by management of companies as a valuable basis for managerial decision-making and communication towards customers.</p>
</abstract>

In today’s rapidly changing business environment, it is important for a company to succeed. This applies to companies that produce goods as well as to those that provide services, and public transport is not different. Nowadays, people prefer individual transport. In the Slovak Republic, individual transport is perceived as an expression of personal prestige and freedom. On the other hand, however, it places a heavy burden on road infrastructure and has a great impact on the environment. In this paper, the authors aim to present the information obtained through a questionnaire survey focused on customer satisfaction and preferences in public mass transport in the context of the COVID-19 pandemic. As part of the statistical evaluation, the interdependence of two quantitative variables (ownership of a passenger car versus the purpose of the public mass transport customer’s trip) will be observed. Based on the research results, customer requirements and preferences were summarized and can be used by management of companies as a valuable basis for managerial decision-making and communication towards customers.

Customer Requirements for Public Mass Transport During the COVID-19 Pandemic

University of Žilina, Faculty of Operation and Economics of Transport and Communications

Staniław Staszic University of Applied Sciences in Piła

LOGI – Scientific Journal on Transport and Logistics

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

{"article-title":"Customer Requirements for Public Mass Transport During the COVID-19 Pandemic"}

In today’s rapidly changing business environment, it is important for a company to succeed. This applies to companies that produce goods as well as to those...

Customer Requirements for Public Mass Transport During the COVID-19 Pandemic

Pubblicato online: 23 mag 2023

Pagine: 122 - 133

Ricevuto: 20 gen 2023

Accettato: 03 feb 2023

DOI: https://doi.org/10.2478/logi-2023-0012

Parole chiave
Public passenger transport, preferences and customer needs, competitive advantage

© 2023 Eva Kicová et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Customer Requirements for Public Mass Transport During the COVID-19 Pandemic

Pubblicato online: 23 mag 2023

Pagine: 122 - 133

Ricevuto: 20 gen 2023

Accettato: 03 feb 2023

DOI: https://doi.org/10.2478/logi-2023-0012

Parole chiavePublic passenger transport, preferences and customer needs, competitive advantage

© 2023 Eva Kicová et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Parole chiave
Public passenger transport, preferences and customer needs, competitive advantage