The antecedents influencing shoppers’ frequencies of visit and purchase intention in the shopping mall: A study on the pull factors
, e
04 dic 2019
INFORMAZIONI SU QUESTO ARTICOLO
Pubblicato online: 04 dic 2019
Pagine: 53 - 74
DOI: https://doi.org/10.2478/hjbpa-2019-0029
Parole chiave
© 2019 Amy Chu May Yeo et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Yeo, Amy Chu May
Tunku Abdul Rahman University CollegeKuala Lumpur, Malaysia
Ong, Wei Seng
Kuala Lumpur, Malaysia
Kwek, Choon Ling
Tunku Abdul Rahman University CollegeKuala Lumpur, Malaysia