The Mutual Benchmarking Method for Smes’ Competitive Strategy Development

Pubblicato online: 15 ago 2014

Pagine: 81 - 96

DOI: https://doi.org/10.2478/fman-2014-0015

Parole chiave

competitiveness, competitive position, competitive analysis, competitive strategy, mutual benchmarking, SME sector

© Faculty of Management, Warsaw University of Technology

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.