Film Branding: How the Estonia 100 umbrella brand influenced production, marketing and consumption of the Estonia 100 films
e
20 mar 2020
INFORMAZIONI SU QUESTO ARTICOLO
Pubblicato online: 20 mar 2020
Pagine: 34 - 49
DOI: https://doi.org/10.2478/bsmr-2019-0003
Parole chiave
© 2019 Ulrike Rohn et al., published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.
Rohn, Ulrike
Tallinn UniversityEstonia
Jaanson, Karli
Tallinn UniversityEstonia