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Tweeter-in-Chief Donald J. Trump: How Social Media Can Be the Downfall of Your Brand

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| 22 oct. 2021

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NIM Marketing Intelligence Review

Édition 13 (2021): Edition 2 (November 2021)

Brand Activism

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Publié en ligne: 22 oct. 2021

Pages: 44 - 49

DOI: https://doi.org/10.2478/nimmir-2021-0016

Mots clés
Twitter, Political Marketing, Brand Management, Brand Value, Human Brands

© 2021 Ron Hill et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 International License.

eISSN:: 2628-166X
Langue:: Anglais

Périodicité:: 2 fois par an
Sujets de la revue:: Business and Economics, Political Economics, Public Finance and Fiscal Theory, Business Management, Marketing, Sales, Customer Relations, Management, Organization, Corporate Governance, other

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