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An in-depth analysis and prediction study of consumer buying behavior for digital marketing

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09 oct. 2024
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Ma, Xiaoyan
School of Economics and Management, Shaanxi University of Science and TechnologyXi’an, China
Xi’an Siyuan CollegeXi’an, China
Wang, Peng
School of Economics and Management, Shaanxi University of Science and TechnologyXi’an, China