Effects of Demographic Characteristics and Consumer Behavior in the selection of Retail Pharmacies and Over-the-Counter Medicine

Catégorie d'article: Original Paper

Publié en ligne: 01 mars 2022

Pages: 27 - 40

Reçu: 14 avr. 2018

Accepté: 01 juin 2018

DOI: https://doi.org/10.2478/afpuc-2021-0017

Mots clés

Self-medication, OTC, community pharmacy, demographic factors, marketing strategy

© 2021 D.P. Kevrekidis et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.