Effects of Demographic Characteristics and Consumer Behavior in the selection of Retail Pharmacies and Over-the-Counter Medicine

Categoría del artículo: Original Paper

Publicado en línea: 01 mar 2022

Páginas: 27 - 40

Recibido: 14 abr 2018

Aceptado: 01 jun 2018

DOI: https://doi.org/10.2478/afpuc-2021-0017

Palabras clave

Self-medication, OTC, community pharmacy, demographic factors, marketing strategy

© 2021 D.P. Kevrekidis et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.