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Volumen 43 (2022): Heft 2 (June 2022)

Volumen 43 (2022): Heft 1 (January 2022)

Volumen 42 (2021): Heft s4 (September 2021)

Volumen 42 (2021): Heft s3 (April 2021)

Volumen 42 (2021): Heft s2 (March 2021)

Volumen 42 (2021): Heft 2 (July 2021)

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Volumen 42 (2021): Heft 1 (January 2021)

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Zeitschriftendaten
Format
Zeitschrift
eISSN
2001-5119
Erstveröffentlichung
01 Mar 2013
Erscheinungsweise
2 Hefte pro Jahr
Sprachen
Englisch

Suche

Volumen 43 (2022): Heft 2 (June 2022)

Zeitschriftendaten
Format
Zeitschrift
eISSN
2001-5119
Erstveröffentlichung
01 Mar 2013
Erscheinungsweise
2 Hefte pro Jahr
Sprachen
Englisch

Suche

2 Artikel
access type Uneingeschränkter Zugang

Digital media innovations through participatory action research: Interventions for digital place-based experiences

Online veröffentlicht: 29 Jun 2022
Seitenbereich: 134 - 151

Zusammenfassung

Abstract

This article presents an action-research study investigating a spatially sensitive innovation process of place-based experiences in a rural area of Sweden. Lately, there have been a growing number of initiatives focused on developing location-aware mobile media – geomedia technologies – to offer place-based digital experiences within tourism. Drawing on contemporary critical studies on geomedia technologies, we stress the importance of reflecting upon the implications of place-based technologies to minimise both the negative impacts on a place and the neglect of local perspectives. We conducted action-research interventions to unpack the complexity of developing place-based mediated experiences. The study makes an illustrative case of how interventions lead to more nuanced development processes of geomedia technologies while simultaneously fostering creativity. We argue that as action research allows researchers to intervene in media innovations, it identifies models for more nuanced place-based development processes, including local spatial and sociocultural perspectives.

Schlüsselwörter

  • action research
  • media innovation
  • geomedia technologies
  • destination development
  • digital experiences
access type Uneingeschränkter Zugang

Is news engagement worthwhile?: Studying young audiences’ engagement with YouTuber-like news content

Online veröffentlicht: 31 Aug 2022
Seitenbereich: 152 - 170

Zusammenfassung

Abstract

While traditional media often fails to engage young audiences with news, YouTubers’ content gains popularity and attracts attention with specific stylistic practices. Based on dimensions of audience engagement and a worthwhileness approach, this article examines how young audiences engage with YouTubers’ formats and genres used in news media products. Findings of five focus group interviews with Estonian teenagers show that while specific dimensions of engagement may increase due to a more relatable format, interest in traditional news content remains limited regardless of repackaging to a YouTube-intrinsic production. This article contributes to audience studies by demonstrating to news organisations that trying to engage younger audiences through mere formatting while forgetting content might not be worthwhile. However, making news more entertaining and adopting the youth's interpretation of what news is could prime young audiences to consume news through social media.

Schlüsselwörter

  • news engagement
  • worthwhileness
  • YouTube formats
  • news production
  • young audience engagement
2 Artikel
access type Uneingeschränkter Zugang

Digital media innovations through participatory action research: Interventions for digital place-based experiences

Online veröffentlicht: 29 Jun 2022
Seitenbereich: 134 - 151

Zusammenfassung

Abstract

This article presents an action-research study investigating a spatially sensitive innovation process of place-based experiences in a rural area of Sweden. Lately, there have been a growing number of initiatives focused on developing location-aware mobile media – geomedia technologies – to offer place-based digital experiences within tourism. Drawing on contemporary critical studies on geomedia technologies, we stress the importance of reflecting upon the implications of place-based technologies to minimise both the negative impacts on a place and the neglect of local perspectives. We conducted action-research interventions to unpack the complexity of developing place-based mediated experiences. The study makes an illustrative case of how interventions lead to more nuanced development processes of geomedia technologies while simultaneously fostering creativity. We argue that as action research allows researchers to intervene in media innovations, it identifies models for more nuanced place-based development processes, including local spatial and sociocultural perspectives.

Schlüsselwörter

  • action research
  • media innovation
  • geomedia technologies
  • destination development
  • digital experiences
access type Uneingeschränkter Zugang

Is news engagement worthwhile?: Studying young audiences’ engagement with YouTuber-like news content

Online veröffentlicht: 31 Aug 2022
Seitenbereich: 152 - 170

Zusammenfassung

Abstract

While traditional media often fails to engage young audiences with news, YouTubers’ content gains popularity and attracts attention with specific stylistic practices. Based on dimensions of audience engagement and a worthwhileness approach, this article examines how young audiences engage with YouTubers’ formats and genres used in news media products. Findings of five focus group interviews with Estonian teenagers show that while specific dimensions of engagement may increase due to a more relatable format, interest in traditional news content remains limited regardless of repackaging to a YouTube-intrinsic production. This article contributes to audience studies by demonstrating to news organisations that trying to engage younger audiences through mere formatting while forgetting content might not be worthwhile. However, making news more entertaining and adopting the youth's interpretation of what news is could prime young audiences to consume news through social media.

Schlüsselwörter

  • news engagement
  • worthwhileness
  • YouTube formats
  • news production
  • young audience engagement

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