Digital media innovations through participatory action research: Interventions for digital place-based experiences

Method	Data collected	Sampling and material
Document study	Local history, culture, the conditioning landscape, and natural resources.	Written local material, such as books and reports.Archives at local heritage organisations.Visual material, such as old photographs.Websites describing the local history.
Qualitative study of media presence	Digital representation of the place.	Social media, such as Facebook, Instagram, YouTube, Google Maps, and Twitter.Hashtag search related to each place.
Qualitative interviews	On-site, face-to-face interviews with visitors at each place.	38 interviews, 17 of which were with Swedish citizens and 21 with visitors from other European countries. The interviews were 20–50 minutes.
Workshops	Creative collaborative work with different groups.	Observations, written notes, photographs, and video documentation. Each workshop lasted around 4 hours and was conducted locally on site. 8 workshops were conducted and 96 people participated. Participants were recruited using a snowball method among entrepreneurs and the research team.
Evaluation questionnaires	Qualitative evaluation questionnaires for participants in workshops.	Evaluation questionnaires distributed after each workshop; 42 answers.
Focus-group discussion	Qualitative evaluation with entrepreneurs and stakeholders.	Three focus-group discussions (4, 3, 4 participants) after the process.

Zeitrahmen der Veröffentlichung:: 2 Hefte pro Jahr
Fachgebiete der Zeitschrift:: Sozialwissenschaften, Kommunikationswissenschaften, Massenkommunikation, Kommunikation in Politik und Öffentlichkeit