[
Aaker, J. L. 1997. Dimensions of brand personality. Journal of Marketing Research 34 (3): 347-356.10.1177/002224379703400304
]Search in Google Scholar
[
Adomaitis, A.D. and Saiki, D. 2019. Brand personality and sexuality levels of luxury advertisements. Journal of Fashion Marketing and Management 23 (4): 572-586.10.1108/JFMM-01-2019-0004
]Search in Google Scholar
[
Ajzen, I. and Fishbein, M. 1980. Understanding attitudes and predicting social behavior. Englewood Cliffs, NJ: Prentice-Hall.
]Search in Google Scholar
[
Alba, J.W. and Hutchinson, J.W. 1987. Dimensions of consumer expertise. Journal of Consumer Research 13 (4): 411-454.10.1086/209080
]Search in Google Scholar
[
Alaoui-Ismaili, O., Vernet-Maury, E., Dittmar, A., Delhomme, G., and Chanel, J. 1997. Odor hedonics: connection with emotional response estimated by autonomic parameters. Chemical senses 22 (3): 237-248.10.1093/chemse/22.3.237
]Search in Google Scholar
[
Aw, E.C-X., Chuah, S.H-W., Sabri, M.F., and Basha, N.K. 2021. Go loud or go home? How power distance belief influences the effect of brand prominence on luxury goods purchase intention. Journal of Retailing and Consumer Services 58 (Jan. 2021)10.1016/j.jretconser.2020.102288
]Search in Google Scholar
[
Aydınoğlu, N. Z., and Sayın, E. 2016. Sensory and neuromarketing: about and beyond customer sensation. In Flavor: From Food to Behaviors, Wellbeing and Health, edited by P. Etiévant, E. Guichard, C. Salles and A. Voilley, 397-408. UK: Woodhead Publishing.10.1016/B978-0-08-100295-7.00019-0
]Search in Google Scholar
[
Baer, T., Coppin, G., Porcherot, C., Cayeux, I., Sander, D., and Delplanque, S. 2018. Dior, J’adore: The role of contextual information of luxury on emotional responses to perfumes. Food Quality and Preference 69 (Oct): 36-43.
]Search in Google Scholar
[
Belk, R. W. 1988. Possessions and the extended self. Journal of consumer research 15 (2): 139-168.10.1086/209154
]Search in Google Scholar
[
Bensafi, M., Rouby, C., Farget, V., Vigouroux, M., and Holley, A. 2002. Asymmetry of pleasant vs. unpleasant odor processing during affective judgment in humans. Neuroscience letters 328 (3): 309-313.10.1016/S0304-3940(02)00548-7
]Search in Google Scholar
[
Berthon, P., Pitt, L., Parent, M., and Berthon, J. P. 2009. Aesthetics and ephemerality: observing and preserving the luxury brand. California management review 52 (1): 45-66.10.1525/cmr.2009.52.1.45
]Search in Google Scholar
[
Bialkova, S. and van Trijp, H. 2010. What determines consumer attention to nutrition labels? Food Quality and Preference 21 (n): 1042-1051.10.1016/j.foodqual.2010.07.001
]Search in Google Scholar
[
Bialkova, S., Grunert, K.G., and van Trijp, H. 2013. Standing out in the crowd: The effect of information clutter on consumer attention for front-of-pack nutrition labels. Food Quality and Preference 41 (2013): 65-74.
]Search in Google Scholar
[
Bian, Q. and Forsythe, S. 2012. Purchase intention for luxury brands: A cross cultural comparison. Journal of Business Research 65 (2012): 1443-1451.10.1016/j.jbusres.2011.10.010
]Search in Google Scholar
[
Bigne, E., Llinares, C., and Torrecilla, C. 2016. Elapsed time onfirst buying triggers brand choices within a category: Avirtual reality-based study. Journal of Business Research 69 (2016): 1423-1427.10.1016/j.jbusres.2015.10.119
]Search in Google Scholar
[
Bucher, H. J., and Schumacher, P. (2006). The relevance of attention for selecting news content. An eye-tracking study on attention patterns in the reception of print and online media. Communications 31 (3): 347-368.
]Search in Google Scholar
[
Carey, L., Stewart, A., and Walkinshaw, S. 2016. Luxury perfume brands: Consumer Brand Relationship and the mature consumer. In Anonymous Global Fashion Conference Proceedings.
]Search in Google Scholar
[
Chandon, P., Hutchinson, J. W., Bradlow, E. T., and Young, S. H. 2009. Does in-store marketing work? Effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase. Journal of Marketing 73 (6): 1-17.10.1509/jmkg.73.6.1
]Search in Google Scholar
[
Chandon, P.J., Hutchinson, W., Bradlow, E.T., and Young, S. 2007. Measuring the Value of Point-of-Purchase Marketing with Commercial Eye-Tracking Data. In Visual Marketing: From Attention to Action, edited by M. Wedel and R. Pieters, 225-258. New Jersey: Lawrence Erlbaum Associates.10.2139/ssrn.1032162
]Search in Google Scholar
[
Clement, J., Kristensen, T., and Grønhaug, K. 2013. Understanding consumers’ in-store visual perception: The influence of package design features on visual attention. Journal of Retailing and Consumer Services 20 (2013): 234-239.10.1016/j.jretconser.2013.01.003
]Search in Google Scholar
[
Cuesta, F., Paida, G., and Buele, I. 2020. Influence of Olfactory and Visual Sensory Stimuli in the Perfume-Purchase Decision. International Review of Management and Marketing 10 (1): 63-71.10.32479/irmm.8963
]Search in Google Scholar
[
Dodds, W.B., Monroe, K.B., and Grewal, D. 1991. Effects of Price, Brand, and Store Information on Buyers‘ Product Evaluations. Journal of Marketing Research 28 (Aug): 307-319.
]Search in Google Scholar
[
Drylie-Carey, L. and Stewart, A. 2018. Mature consumers’ relationship with their perfume. Revista Mediterránea de Comunicación/Mediterranean Journal of Communication 9 (1): 363-370.10.14198/MEDCOM2018.9.1.22
]Search in Google Scholar
[
Edwards, M. 2015. Fragrances of the world. 31st ed. Australia: Fragrances of the World.
]Search in Google Scholar
[
Foroudi, P., Jin, Z., Gupta, S., Foroudi, M.M., and Kitchen, P.J. 2018. Perceptional components of brand equity: Configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention. Journal of Business Research 89 (Aug): 462-474.10.1016/j.jbusres.2018.01.031
]Search in Google Scholar
[
Gidlöf, K., Holmberg, N., and Sandberg, H. 2012. The use of eye-tracking and retrospective interviews to study teenagers’ exposure to online advertising. Visual Communication 11 (3): 329-345.10.1177/1470357212446412
]Search in Google Scholar
[
Goldberg, J. H., and Kotval, X. P. 1999. Computer interface evaluation using eye movements: methods and constructs. International journal of industrial ergonomics 24 (6): 631-645.10.1016/S0169-8141(98)00068-7
]Search in Google Scholar
[
Helle, L. 2017. Prospects and Pitfalls in Combining Eye-Tracking Data and Verbal Reports. Frontline Learning Research 5 (3): 81–93.10.14786/flr.v5i3.254
]Search in Google Scholar
[
Holmqvist, K., Nystrom, M., Andersson, R., Dewhurst, R., Jarodzka, H. and De Weijer, J. 2011. Eye-Tracking: A Comprehensive Guide to Methods and Measures. UK: Oxford University Press.
]Search in Google Scholar
[
Hoyer, W. D. 1984. An examination of consumer decision making for a common repeat purchase product. Journal of Consumer Research 11 (3): 822-829.10.1086/209017
]Search in Google Scholar
[
Hubner, R., Steinhauser, M., and Lehle, C. 2010. A Dual-Stage Two-Phase Model of Selective Attention. Psychological Review 117 (2010): 759-784.10.1037/a0019471
]Search in Google Scholar
[
Huddleston, P., Behe, B. K., Minahan, S., and Fernandez, R. T. 2015. Seeking attention: an eye tracking study of in-store merchandise displays. International Journal of Retail & Distribution Management 43 (6): 561-574.10.1108/IJRDM-06-2013-0120
]Search in Google Scholar
[
Husić, M., and Čičić, M. 2009. Luxury consumption factors. Journal of Fashion Marketing and Management 13 (2): 231-245.10.1108/13612020910957734
]Search in Google Scholar
[
Husić-Mehmedović, M., Omeragić, I., Batagelj, Z., and Kolar, T. 2017. Seeing is not necessarily liking: Advancing research on package design with eye-tracking. Journal of Business Research 80 (n): 145-154.10.1016/j.jbusres.2017.04.019
]Search in Google Scholar
[
Karmarkar, U. R., and Plassmann, H. 2019. Consumer Neuroscience : Past, Present, and Future. Organizational Research Methods 22 (1): 174–195.10.1177/1094428117730598
]Search in Google Scholar
[
Keller, K.L. 1993. Conceptualizing, Measuring, and Managing Customer-Based Brand Equity. Journal of Marketing 57 (Jan): 1-22.
]Search in Google Scholar
[
Kim, J.-E., Lloyd, S., Adebeshin, K., and M. Kang, J.-Y. 2019. Decoding fashion advertising symbolism in masstige and luxury brands. Journal of Fashion Marketing and Management 23 (2): 277-295.10.1108/JFMM-04-2018-0047
]Search in Google Scholar
[
Krajina, A. 2019. Interpretation of Online Consumer Behavior from Consumer Neuroscience Perspective- Cross Generational Study. Brno, CZ: Masaryk University Press.10.5817/CZ.MUNI.M210-9110-2018
]Search in Google Scholar
[
Lambert-Pandraud, R., and Laurent, G. 2010. Why do older consumers buy older brands? The role of attachment and declining innovativeness. Journal of Marketing 74 (5): 104-121.10.1509/jmkg.74.5.104
]Search in Google Scholar
[
Leckner, S. 2012. Presentation factors affecting reading behaviour in readers of newspaper media: an eye-tracking perspective. Visual Communication 11 (2): 163–184.10.1177/1470357211434029
]Search in Google Scholar
[
Leppänen, J. M., and Hietanen, J. K. 2003. Affect and face perception: odors modulate the recognition advantage of happy faces. Emotion 3 (4): 315-315.10.1037/1528-3542.3.4.315
]Search in Google Scholar
[
Le Guérer, A. 2002. Olfaction and cognition: A philosophical and psychoanalytic view. In Olfaction, taste, and cognition, edited by C. Rouby, B. Schaal, D. Dubois, R. Gervais, and A. Holley, 3-15. UK: Cambridge University Press.10.1017/CBO9780511546389.005
]Search in Google Scholar
[
Megehee, C. M., and Spake, D. F. 2012. Consumer enactments of archetypes using luxury brands. Journal of business research 65 (10): 1434-1442.10.1016/j.jbusres.2011.10.009
]Search in Google Scholar
[
McClure, C. and Seock, Y.-K. 2020. The role of involvement: Investigating the effect of brand’s social media pages on consumer purchase intention. Journal of Retailing and Consumer Services 53 (Mar)10.1016/j.jretconser.2019.101975
]Search in Google Scholar
[
Moore, R.S., Stammerjohan, C.A., and Coulter, R.A. 2013. Banner Advertiser- Web Site Context Congruity and Color Effects on Attention and Attitudes. Journal of Advertising 34 (2): 71-84.10.1080/00913367.2005.10639189
]Search in Google Scholar
[
Orquin, J., and Scholderer, J. 2011. Attention to health cues on product packages. Journal of Eyetracking, Visual Cognition and Emotion 1 (1): 59-63.
]Search in Google Scholar
[
Orquin, J. L., and Loose, S. M. 2013. Attention and choice: A review on eye movements in decision making. Acta psychologica 144 (1): 190-206.10.1016/j.actpsy.2013.06.003
]Search in Google Scholar
[
Orquin, J. L., Ashby, N. J., and Clarke, A. D. 2016. Areas of interest as a signal detection problem in behavioral eye-tracking research. Journal of Behavioral Decision Making 29 (2–3): 103–115.10.1002/bdm.1867
]Search in Google Scholar
[
Orquin, J.L., Bagger, M.P., Lahm, E.S., Grunert, K.G. and Scholderer, J. 2020. The visual ecology of product packaging and its effects on consumer attention. Journal of Business Research 111 (2020): 187-195.10.1016/j.jbusres.2019.01.043
]Search in Google Scholar
[
Park, J.K. and John, D.R. 2010. Got to Get You into My Life: Do Brand Personalities Rub Off on Consumers? Journal of Consumer Research 37 (4): 655-669.10.1086/655807
]Search in Google Scholar
[
Petersson McIntyre, M. 2013. Perfume packaging, seduction and gender. Culture unbound: Journal of current cultural research 5 (2): 291-311.10.3384/cu.2000.1525.135291
]Search in Google Scholar
[
Pieters, R. and Warlop, L. 1999. Visual attention during brand choice: The impact of time pressure and task motivation. International Journal of Research in Marketing 16 (1999): 1-16.10.1016/S0167-8116(98)00022-6
]Search in Google Scholar
[
Pieters, R., Warlop, L., and Wedel, M. 2002. Breaking through the clutter: Benefits of advertisement originality and familiarity for brand attention and memory. Management Science 48 (6): 765–781.10.1287/mnsc.48.6.765.192
]Search in Google Scholar
[
Rambourg, E. 2014. The bling dynasty: Why the reign of Chinese luxury shoppers has only just begun. UK: Wiley.
]Search in Google Scholar
[
Rashid, M. and Chattaraman, V. 2019. Do consumers react differently to sweatshop allegations on luxury and non-luxury brands? A brand entitativity-based account. Journal of Fashion Marketing and Management 23 (1): 138-155.10.1108/JFMM-12-2017-0139
]Search in Google Scholar
[
Rétiveau, A. N., Iv, E. C., and Milliken, G. A. 2004. Common and specific effects of fine fragrances on the mood of women. Journal of sensory studies 19 (5): 373-394.10.1111/j.1745-459x.2004.102803.x
]Search in Google Scholar
[
Richmond, A. 2012. Men’s and women’s fragrances - UK- Sept. 2012. UK: Mintel Group Ltd.
]Search in Google Scholar
[
Simmonds, L., Bellman, S., Kennedy, R., Nenycz-Thiel, M. and Bogomolova, S. 2020. Moderating effects of prior brand usage on visual attention to video advertising and recall: An eye-tracking investigation. Journal of Business Research 111 (n): 241-248.10.1016/j.jbusres.2019.02.062
]Search in Google Scholar
[
Tonkin, C., Ouzts, A.D., and Duchowski, A.T. 2011. Eye Tracking Within the Packaging Design Workflow: Interaction with Physical and Virtual Shelves. Paper presented at First Conference on Novel Gaze-Controlled Applications of 2011, Karlskrona, Sweden, May.10.1145/1983302.1983305
]Search in Google Scholar
[
Thomson, C.J. and Haytko, D.L. 1997. Speaking of Fashion: Consumers’ Uses of Fashion Discourses and the Appropriation of Countervailing Cultural Meanings. Journal of Consumer Research 24 (Jun): 15-42.10.1086/209491
]Search in Google Scholar
[
Underwood, R.L., Klein, N. M. and Burke, R. R. 2001. Packaging communication: attentional effects of product imagery. Journal of Product & Brand Management, 10 (7): 403-422.10.1108/10610420110410531
]Search in Google Scholar
[
Vigneron, F., and Johnson, L. W. 1999. A review and a conceptual framework of prestige-seeking consumer behavior. Academy of marketing science review 1 (1): 1-15.
]Search in Google Scholar
[
Vigneron, F., and Johnson, L. W. 2004. Measuring perceptions of brand luxury. Journal of brand management 11 (6): 484-506.10.1057/palgrave.bm.2540194
]Search in Google Scholar
[
Voßkühler, A., Nordmeier, V., Kuchinke, L., and Jacobs, A.M. 2008. OGAMA - OpenGazeAndMouseAnalyzer: Open source software designed to analyze eye and mouse movements in slideshow study designs. Behavior Research Methods 40 (4): 1150-1162.10.3758/BRM.40.4.1150
]Search in Google Scholar
[
Warrenburg, S. 2005. Effects of fragrance on emotions: moods and physiology. Chemical Senses 30 (1): i248-i249.10.1093/chemse/bjh208
]Search in Google Scholar
, 