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SAECULUM
Volume 54 (2022): Issue 2 (December 2022)
Open Access
The Negative Effects of Advertising through Social Media Influen cers – Two Case Studies
Raluca Mureşan
Raluca Mureşan
Universitatea „Lucian Blaga” din Sibiu
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Mureşan, Raluca
Dec 26, 2022
SAECULUM
Volume 54 (2022): Issue 2 (December 2022)
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Published Online:
Dec 26, 2022
Page range:
5 - 12
DOI:
https://doi.org/10.2478/saec-2022-0013
Keywords
social media influencer
,
brand reputation
,
marketing online
,
social media
,
discrimination
,
antisemitism
,
sexism
© 2022 Raluca Mureşan, published by Sciendo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
